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Bliss x LG Under Eye Brightening Duo soldier
Ideal Fix model B&A in shade fair
Ideal Fix 7 model shade grid
Deal of the Day Save 50%
4.2
Rated 4.2 out of 5 stars
2,436

Under Eye Brightening Duo

Includes brightening eye gel and long-wear concealer
$39.00 $26.00 ( 33 % Off) $52.00 VALUE
Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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Baked Balance-n-Brighten Color Correcting Foundation Shade On Model Grid
Baked Balance-n-Brighten Color Correcting Foundation PLP Awards Image
Best Seller #1 Seller
3.8
Rated 3.8 out of 5 stars
45,719

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Baked Balance-n-Brighten Color Correcting Foundation Shade On Model Grid
Baked Balance-n-Brighten Color Correcting Foundation PLP Awards Image
New Best Seller
3.8
Rated 3.8 out of 5 stars
41,755

Baked Starter Kit - Tuscan Dreams

Includes: Best of the Best Tuscan Dreams Palette, Foundation & Brush
$103.00 $69.00 ( 33 % Off) $176.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Find Your Shade in Seconds!

Get matched to the right foundation for your skin, shade and all!

FIND YOUR SHADE
New Best Seller
4.6
Rated 4.6 out of 5 stars
278

The Best of the Best Tuscan Dreams

Includes Blush, Bronzer, Highlighters & Eyeshadows
$69.00 $49.00 ( 28 % Off) $114 VALUE
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Baked Starter Kit Soldier Image
baked starter kit B&A
Save 65% #1 Seller
4.1
Rated 4.1 out of 5 stars
11,447

Baked Starter Kit (3PC)

Includes: Best of the Best Palette, Foundation & Brush
$99.00 $65.00 ( 34 % Off) $188.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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The Best of the Best Baked Face Palette Soldier
The Best of the Best Baked Face Palette On Model Before and After Image
The Best of the Best Baked Face Palette PLP Awards Image
Best Seller
4.4
Rated 4.4 out of 5 stars
4,473

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows
$69.00 $45.00 ( 34 % Off) $126 VALUE
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Best Seller
3.9
Rated 3.9 out of 5 stars
5,797

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Bliss x LG Mature Skin Must-Haves Soldier
Bliss x LG Mature Skin Must-Haves model B&A
Bliss x LG Mature Skin Must-Haves award image
Save 67%
4.4
Rated 4.4 out of 5 stars
5,054

Mature Skin Must-Haves (6 PC)

Includes: Best of the Best Palette, Foundation, Brush, Cleanser, Moisturizer & Eye Cream
$150.00 $84.00 ( 44 % Off) $256.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Save 59% Best Seller
3.9
Rated 3.9 out of 5 stars
62,743

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation, Blush, Highlighter & Kabuki Brush
$76.00 $48.00 ( 36 % Off) $118.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Save 63% Best Seller
3.9
Rated 3.9 out of 5 stars
6,867

Cult Classics Full Face Kit (6 PC)

Includes: Foundation, Primer, Blush, Lipstick, Highlighter & Kabuki Brush
$110.00 $66.00 ( 40 % Off) $178.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Baked Balance-n-Brighten Color Correcting Foundation Shade On Model Grid
Baked Balance-n-Brighten Color Correcting Foundation PLP Awards Image
Save 60% New
3.9
Rated 3.9 out of 5 stars
47,135

The Wonder Balm Heroes Kit (5PC)

Includes: Foundation, Blush, Skin Tint & 2 Brushes
$98.00 $59.00 ( 39 % Off) $148 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Best Seller
4.0
Rated 4.0 out of 5 stars
6,208

Baked Balance-n-Glow Illuminating Foundation

Your favorite foundation, now with a touch of radiance.
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
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Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Baked Starter Kit Full Coverage Soldier
Save 65% Best Seller
4.0
Rated 4.0 out of 5 stars
295

Baked Starter Kit - Full Coverage (3PC)

Includes: Best of the Best Palette, Foundation & Brush
$99.00 $65.00 ( 34 % Off) $188.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Spackle Skin Perfecting Primer Award Winning Image
Best Seller
4.4
Rated 4.4 out of 5 stars
1,597

Spackle Skin Perfecting Primer

Let our first-in-the-game makeup primers create your perfect base.
$21.60 - $22.80
Select Shade Broad Spectrum Sunscreen SPF 30 universal sun protection Hydrate for dry skin Original Clear for normal skin Diamond subtle glow Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Brighten-n-Blur for oily skin
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Best Seller
4.4
Rated 4.4 out of 5 stars
8,192

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.
$32.00 $19.20 ( 40 % Off)
Select Blush Shade Ethereal Rose (Natural Finish) lavender & soft pink Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Summer Orchid (Natural Finish) bright pink, raspberry & champagne Starfish Island (Natural Finish) soft pink, raspberry & champagne Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Tropic Hues (Satin Finish) coral, gold & pink Sunlit Rose (Satin Finish) gold & cool pink Cherry Custard (Satin Finish) warm rose & bright pink Beachy Horizon (Matte Finish) bronze, coral & pink Sunswept (Satin Finish) bronze, copper & pink Rosé All Day (Natural Finish) dusty rose, raspberry & pink Tropical Peach (Matte Finish) neutral peach, raspberry & rose Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige
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pink butter cream blush duo soldier
Save 52%
4.5
Rated 4.5 out of 5 stars
33

Best of Blush Kit (2PC)

Includes Blush & Blush Brush
$39.00 $26.00 ( 33 % Off) $54 VALUE
Select Blush Shade Ethereal Rose (Natural Finish) lavender & soft pink Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Tropic Hues (Satin Finish) coral, gold & pink Sunlit Rose (Satin Finish) gold & cool pink Beachy Horizon (Matte Finish) bronze, coral & pink Cherry Custard (Satin Finish) Sunswept (Satin Finish) bronze, copper & pink Rosé All Day (Natural Finish) dusty rose, raspberry & pink Tropical Peach (Matte Finish) peach, raspberry & classic rose Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige Summer Orchid (Natural Finish)bright pink, raspberry & champagne Apricot Berry (Satin Finish)champagne, bronze & berry pink
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Best Seller
4.4
Rated 4.4 out of 5 stars
2,865

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.
$24.00 $14.40 ( 40 % Off)
Select Shade NEW! Pink About It warm pink NEW! Sugar & Spice warm nude NEW! Plum Happy plum brown Sheerly Amazing sheer neutral In the Buff neutral pink Just Peachy peach pink Jammin' plum berry Cocoa Motion light caramel Figger Than Life berry pink Terracotta Go dusty rose Brick House red berry Very Black Cherry berry brown A Latte Love rosy brown
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Save 51%
4.4
Rated 4.4 out of 5 stars
3,915

Love Your Lips Duo

Includes: Lipstick & Lip Liner
$30.00 $22.00 ( 26 % Off) $45.00 VALUE
Select Lip Shade Terracotta Go & Happy Hazelnut a combination of flattering neutrals Jammin' & Beautiful Berry a combination of rich berries In the Buff & Purely Pink a combination of dusty & neutral pink Cocoa Motion & Sassy Spice a combination of neutral browns Sheerly Amazing & Nice Neutral a combination of neutral pink & sheer Brick House & Ritzy Red a combination of rich reds Very Black Cherry & Major Mauve a combination of berry brown & mauve Just Peachy & Major Mauve a combination of mauve & peach-pink Figger Than Life & Radiant Rose a combination of rosy pinks A Latte Love & Sassy Spice a combination of neutral & rosy-brown
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Kajal Longwear Eyeliner Soldier in Dark Brown Kohl
Best Seller
4.3
Rated 4.3 out of 5 stars
2,757

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!
$24.00 $14.40 ( 40 % Off)
Select Shade Deep Black Kohl dark black Soft Black Kohl light black Smoky Quartz Kohl smoky brown Royal Quartz Kohl chestnut brown Smoky Plum Kohl smoky deep mauve Smoky Taupe Kohl smoky neutral brown Smoky Amethyst Kohl smoky purple Soft Slate Kohl classic taupe Khaki Kohl light brown Midnight Blue Kohl deep blue Dark Brown Kohl rich brown Deep Charcoal Kohl dark gray Clove Kohl pale gold Antique Bronze Kohlgolden brown Toasted Kohlchampagne bronze Bronzed Berry Kohlgolden berry
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Kajal Longwear Mascara Soldier
Kajal Longwear Mascara On Model Before and After Image
Kajal Longwear Mascara PLP Awards Image
4.5
Rated 4.5 out of 5 stars
620

Kajal Longwear Mascara

Lashes as bold as you are.
$26.00 $15.60 ( 40 % Off)
Select Shade Black Brown
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New

Universal Eyelash Curler

Includes a replacement pad!
$18.00 $10.80 ( 40 % Off)
ADD TO BAG
Best Seller
4.3
Rated 4.3 out of 5 stars
2,245

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.
$28.00 $16.80 ( 40 % Off)
Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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Save 50%
4.3
Rated 4.3 out of 5 stars
2,395

The Under Cover Kit (2PC)

Includes: long wear concealer & a brush
$39.00 $26.00 ( 33 % Off) $52.00 VALUE
Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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Save 60% Best Seller
3.9
Rated 3.9 out of 5 stars
55,848

The 40+ Club Kit (3PC)

Includes Foundation, Blush, & Brush
$59.00 $38.00 ( 35 % Off) $94.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Baked Balance-n-Brighten Color Correcting Foundation PLP Awards Image
Save 50% New
3.8
Rated 3.8 out of 5 stars
44,205

The Pro-Aging Kit (4PC)

Includes: Foundation, Serum, Moisturizer & Brush
$89.00 $60.00 ( 32 % Off) $120 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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foundationals natural finish soldier image golden medium
Save 55% Best Seller
3.7
Rated 3.7 out of 5 stars
4,567

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation & Kabuki Brush
$48.00 $28.00 ( 41 % Off) $62.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Save 52% Best Seller
3.9
Rated 3.9 out of 5 stars
5,978

Foundationals Kit - Matte Finish (2PC)

Includes: Foundation & Kabuki Brush
$48.00 $30.00 ( 37 % Off) $62.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Save 48% New
4.6
Rated 4.6 out of 5 stars
136

The Wonder Balm Everyday Kit (3PC)

Includes Wonder Balm & Brush!
$69.00 $45.00 ( 34 % Off) $86 VALUE
Select Shade Pinch-Me Pink classic neutral pink Rosy Refresh rich warm rose
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New Best Seller
4.6
Rated 4.6 out of 5 stars
129

The Wonder Balm

You’ll wonder how you lived without it!
$32.00 $19.20 ( 40 % Off)
Select Shade Nice-n-Natural universal neutral skin tint Pinch-Me Pink classic neutral pink Rosy Refresh rich warm rose
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Save 50% Best Seller
3.9
Rated 3.9 out of 5 stars
6,496

Light and Full Coverage Kit (2 PC)

Includes: Two Foundations, Two Finishes.
$68.00 $38.00 ( 44 % Off) $76.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Makeup Made Simple Kit (3PC) Soldier
Save 60% Best Seller
3.8
Rated 3.8 out of 5 stars
2,714

Makeup Made Simple Kit (3PC)

Includes: Foundation, Primer & Kabuki Brush
$59.00 $39.00 ( 33 % Off) $98.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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4.5
Rated 4.5 out of 5 stars
479

Better Than ‘Block Skincare-Infused Serum Foundation with Broad Spectrum SPF 50+

With SPF 50+ and nourishing ingredients, it's makeup meets skincare!
$38.00 $19.00 ( 50 % Off)
Select Foundation Shade
Find Your Shade
Fair Light Medium Golden Medium Sand Deep
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Frequently
Asked Questions

What are your top bestsellers?

Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!

How do I apply my new Laura Geller products?

Check out informational videos on each product page, with how-to videos straight from out founder herself!

What's Laura Geller Beauty's mission statement?

At Laura Geller, we're here to celebrate beauty at any age! All of our products are made for mature skin in mind, and designed to fit seamlessly into your lifestyle. Our products are designed with Laura's expertise in mind, and her easy application techniques that made her a success story on QVC are shared with you. We want to make it easy to create the classic, natural makeup looks our fans love!

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is baked makeup and how is it different?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

Recently viewed

Discover your perfect makeup match with Laura Geller's complete collection of easy and effortless beauty products, all made for mature skin. From our award-winning Spackle Primers to our iconic Baked Balance-n-Brighten Foundation, each product is carefully crafted to enhance your natural beauty with effortless application and long-lasting results, no matter where you are in life.

We're proud to create foolproof makeup that works for real women of every age. Our innovative formulas address multiple common skin concerns like dark spots and redness while delivering a flawless finish that never settles into fine lines or feels heavy on the skin. Whether you're searching for the perfect blush to add a natural flush, a hydrating lipstick for comfortable all-day wear, or eye makeup that stays put without creasing in hooded eyes, our collection offers solutions for every makeup need.

Explore our best-selling Baked collection, featuring Italian-made makeup compacts that are handcrafted and baked for 24 hours on terracotta tiles, resulting in uniquely marbleized formulas with incredible color payoff and skin-perfecting antioxidant benefits. These lightweight, buildable products create a natural-looking finish that enhances your complexion, rather than masks it.

Whether you're a makeup beginner again or a seasoned beauty lover, you'll find only foolproof application and flattering shades in our collection. Plus, our many travel-friendly palettes and multitasking products make on-the-go touch-ups simple, while our high-performance formulas ensure your look stays fresh throughout the day.

Shop Laura Geller's complete collection of face, eye, lip, and makeup accessories to create your perfect everyday look or discover new favorites to refresh your beauty routine. Because beauty should be uncomplicated, fun, and accessible for everyone!