Meet the
Baked Makeup
That's Better
For Your Skin

What Makes Baked Better?

Our iconic baked products combine the flexible coverage of liquids and creams with the easy application of powders in a lightweight baked formula that resists caking and creasing, especially in wrinkles.

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Our award-winning baked makeup starts its life as a cream and is baked in Italy for 24 hours on terracotta tiles. The result? Weightless, silky coverage that applies with the ease of a powder and delivers the smooth finish of a cream.

Baked

BREAKDOWN

What’s the difference between our three baked foundations? Let’s take a closer look

Color correcting

Baked
Balance-n-Brighten

(1000+ reviews)

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Light-to-medium coverage

natural FINISH

PROMOTES A brighter, more even complexion

$36.00 $21.60
Select Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones

Item Added to Bag!

Laura Geller Balance-n-Brighten in Light
Baked Balance-n-Brighten Color Correcting Foundation Shade:
$21.60

Item Added to Bag!

Baked Balance-n-Brighten Color Correcting Foundation
Laura Geller Balance-n-Brighten in Light
Shade:
$21.60

Works Flawlessly With

Keep Shopping > Go To Your Bag

illuminating

Baked
Balance-n-Glow

(1000+ reviews)

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Light-to-medium coverage

SATIN FINISH

PROMOTES A RADIANT, HEALTHY GLOW

$36.00 $21.60
Select Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones

Item Added to Bag!

Laura Geller Baked Balance-n-Glow in Golden Medium
Baked Balance-n-Glow Color Correcting Foundation Shade:
$21.60

Item Added to Bag!

Baked Balance-n-Glow Color Correcting Foundation
Laura Geller Baked Balance-n-Glow in Golden Medium
Shade:
$21.60

Works Flawlessly With

Keep Shopping > Go To Your Bag

FULL COVERAGE

Baked
Double Take

(1000+ reviews)

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Full coverage

matte finish

PROMOTES velvety looking skin

$36.00 $21.60
Select Shade Porcelain fair pale with peachy pink undertones Fair fair beige with warm yellow undertones Light light beige with warm yellow undertones Medium medium neutral beige with soft peachy undertones Golden Medium medium golden with warm peachy undertones Sand medium dark with olive undertones Tan medium dark with warm golden undertones Deep dark with rich golden undertones Toffeevery deep skin with neutral undertones

Item Added to Bag!

Laura Geller Double Take Baked Full Coverage Foundation in Medium
Double Take Baked Full Coverage Foundation Shade:
$21.60

Item Added to Bag!

Double Take Baked Full Coverage Foundation
Laura Geller Double Take Baked Full Coverage Foundation in Medium
Shade:
$21.60

Works Flawlessly With

Keep Shopping > Go To Your Bag

Try It & Love It

Not satisfied with your baked foundation? If you don’t love it, return it FREE within 30 days in any condition.

Here’s What Makes our Famous Formula Foolproof

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1

Made with mature skin in mind

As one of the only brands in the beauty biz focusing on women over 40, we know exactly what your skin needs. That’s why we created our baked formulas to work with mature skin – that means no settling into fine lines and wrinkles and no caking or creasing.

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2

thousands of satisfied fans

With thousands of five-star reviews and millions of units sold, it’s safe to say our bestselling baked foundations are real fan favorites.

PLUS

Baked Balance-n-Brighten Color Correcting Foundation was the first ever makeup product to earn a Seal of Approval from the National Psoriasis Foundation. Laura Geller is also proud to support the National Rosacea Society.

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baked
balance-n-brighten

Five stars
Five stars

“I have a lot of freckles and aging skin with wrinkles, I use all Laura Geller products. This is the only makeup that doesn’t settle in your fine lines and wrinkles and makes my skin look wonderful”

— HippieChick, Age 60

baked
balance-n-Glow

Five stars
Five stars

“Goes on smooth and even. Love the glow it gives. Definitely a keeper.”

— Denise, Age 68

baked
Double Take

Five stars
Five stars

“Best makeup EVER!This makeup is awesome! First time trying it, love the way it feels and looks.”

— Patty, Age 59

baked
Balance-n-Glow

Five stars
Five stars

“Absolutely love this foundation! My face doesnt look caked on and the coloring is perfect!”

— Dena, Age 61

baked
balance-n-brighten

Five stars
Five stars

“I have a lot of freckles and aging skin with wrinkles, I use all Laura Geller products. This is the only makeup that doesn’t settle in your fine lines and wrinkles and makes my skin look wonderful”

— Mary, Age 63

baked
Double Take

Five stars
Five stars

“Love the coverage makes me feel very confident and lovely”

— Kim, Age 43

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3

Creates a Natural, Enhanced Look

Our baked formulas are designed for a natural-looking, skin-like finish, so you can perfect and enhance your complexion without looking like you’re wearing a mask.

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4

Feels Completely Weightless

Nobody wants to feel weighed down by heavy foundations. Baked makeup is formulated to feel lightweight on your skin. Our foundations feel breathable too, so you won't have to worry about clogged pores and congestion.

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5

Easy and Effortless to Apply

With baked makeup, there’s no complicated application. Each formula applies beautifully with brushes or a makeup sponge.

Here’s How It’s Done!

Let Laura Geller walk you through our baked foundation family to get the most out of your formula and apply like a pro.

Here’s How It’s Done!

Let Laura Geller walk you through our baked foundation family to get the most out of your formula and apply like a pro.

Frequently
Asked
Questions

Are these foundations good for fine lines and wrinkles and under eye circles?

You bet. We formulated all of our baked foundations with a focus on mature skin, so you can feel confident that it won’t settle and crease in fine lines, wrinkles and the under eye area.

What is your return policy?

We want you to try your Laura Geller products and fall in love with them. If you're not happy with your purchase, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.

Should I apply a primer first? 

For best results, our experts recommend applying one of our Spackle Skin Perfecting Primers before your foundation to help smooth skin.

Is this good for sensitive skin/dry skin?

Baked makeup is suitable for all skin types. If you're struggling with dry skin, we recommend starting with the Hydrate version of our Spackle Skin Perfecting Primer for an extra burst of moisture before applying your baked products.

What is the difference between all foundations?

Balance-n-Brighten: light-to-medium coverage with a natural finish. Balance-n-Glow: light-to-medium coverage with a satin finish. Double Take: full coverage with a matte finish

Which foundation is buildable?

All of our baked foundations are buildable, depending on how you apply them. For fuller coverage with Baked Balance-n-Brighten or Baked Balance-n-Glow, apply using a denser brush with a patting motion, which will help to build up the coverage. For fullest coverage with Baked Double Take, you can use a dense brush as well, or apply wet using the included puff.