New Arrivals

  • Root Touch Up Soldier Blonde
    NEW
    New dotwhack in red
    4.7
    Rated 4.7 out of 5 stars
    10

    Root Touch Up Hair & Brow Concealing Cream + Powder

    $34.00
    Shop Now
    NEW
  • Root Touch Up Brow Duo (2PC) blonde
    NEW
    New dotwhack in red
    4.7
    Rated 4.7 out of 5 stars
    10

    Root Touch Up Brow Duo (2PC)

    $50.00
    $40.00 $50.00
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    NEW
  • Iconic Baked Sculpting Lipstick Candied Petals
    New dotwhack in red
    4.5
    Rated 4.5 out of 5 stars
    21

    Iconic Baked Sculpting Lipstick

    $24.00
    $14.40 $24.00
    Shop Now
  • Line Smoother Featherproof Lip Liner Cocoa
    NEW
    New dotwhack in red

    Line Smoother Featherproof Lip Liner

    $16.80
    $10.08 $16.80
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    NEW
  • Baked Icons Complete Full Face Palette - soldier
    Save 60%
    4.7
    Rated 4.7 out of 5 stars
    393

    Baked Icons Complete Full Face Palette

    $146.00
    $59.00 $146.00
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    Save 60%
  • Fresh & Hydrated Face Essentials Kit (3 PC) - solider porcelain fair
    Save 50%
    4.5
    Rated 4.5 out of 5 stars
    433

    Fresh & Hydrated Face Essentials Kit (3 PC)

    $90.00
    $45.00 $90.00
    Shop Now
    Save 50%
  • Marble-ous Eyes 16 Multi-Finish & Marbled Eyeshadows solider
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    4.7
    Rated 4.7 out of 5 stars
    62

    Draper James x Laura Geller Marble-ous Eyes 16 Multi-Finish & Marbled Eyeshadows

    $64.00
    $39.00 $64.00
    JOIN THE WAITLIST
    JOIN THE WAITLIST
  • Long-n-Lifted Tubing Mascara Soldier
    New dotwhack in red
    4.6
    Rated 4.6 out of 5 stars
    233

    Long-n-Lifted Tubing Mascara

    $26.00
    $15.60 $26.00
    Shop Now
  • Easy Cover Up Hydrating Concealer porcelain
    NEW
    New dotwhack in red
    4.7
    Rated 4.7 out of 5 stars
    18

    Easy Cover Up Hydrating Concealer

    $29.00
    $17.40 $29.00
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    NEW
  • Best of the Best Cream Full Face Basics Soldier
    Save 73%
    New dotwhack in red
    4.4
    Rated 4.4 out of 5 stars
    171

    Best of the Best Cream Full Face Basics

    $168.00
    $45.00 $168.00
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    Save 73%
  • Sculpting Face Brush Soldier
    NEW
    5.0
    Rated 5.0 out of 5 stars
    4

    Sculpting Face Brush

    $24.00
    $14.40 $24.00
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    NEW
  • Eyeshadow Stack Clean Canvas Soldier
    Save 62%
    New dotwhack in red
    4.5
    Rated 4.5 out of 5 stars
    13

    Eyeshadow Stack

    $29.00
    $10.99 $29.00
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    Save 62%
  • Good Skin SPF Kit 4PC Soldier in shade Golden Medium
    Save 54%
    New dotwhack in red
    4.7
    Rated 4.7 out of 5 stars
    127

    Good Skin SPF Kit (4PC)

    $127.00
    $59.00 $127.00
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    Save 54%
  • Double Take Baked Bronzer - Solider
    NEW
    4.6
    Rated 4.6 out of 5 stars
    66

    Double Take Baked Bronzer

    $34.00
    $20.40 $34.00
    Shop Now
    NEW
  • Baked Illuminating Face + Body Bronzer Golden Hour Soldier
    4.9
    Rated 4.9 out of 5 stars
    17

    Baked Illuminating Face + Body Bronzer

    $45.00
    $27.00 $45.00
    Shop Now
  • Filter Fix Setting Powder Soldier
    4.9
    Rated 4.9 out of 5 stars
    22

    Filter Fix Color Correcting Setting Powder

    $34.00
    $20.40 $34.00
    Shop Now
  • Soft Finish Full Face Essentials Kit (4 PC) Soldier
    Save 69%
    New dotwhack in red
    4.5
    Rated 4.5 out of 5 stars
    6,200

    Soft Finish Full Face Essentials Kit (4 PC)

    $242.00
    $75.00 $242.00
    Shop Now
    Save 69%
  • Best of the Best Cream Starter Kit (3PC) - Soldier
    Save 70%
    New dotwhack in red
    4.4
    Rated 4.4 out of 5 stars
    306

    Best of the Best Cream Starter Kit (3PC)

    $232.00
    $69.00 $232.00
    Shop Now
    Save 70%
  • All Seasons of Beauty Kit - Timeless Tones solider
    Save 65%
    4.6
    Rated 4.6 out of 5 stars
    107

    All Seasons of Beauty Kit - Timeless Tones (4PC)

    $142.00
    $49.00 $142.00
    Shop Now
    Save 65%
  • Dual-Ended Brow Sculpting Marker Soldier
    4.5
    Rated 4.5 out of 5 stars
    57

    Dual-Ended Brow Sculpting Marker

    $26.00
    $15.60 $26.00
    Shop Now
  • Train Case Soldier Open
    NEW
    5.0
    Rated 5.0 out of 5 stars
    44

    Train Case

    $45.00
    $27.00 $45.00
    Shop Now
    NEW
  • Mother's Day Baked Blush Limited Edition soldier
    LIMITED EDITION
    4.9
    Rated 4.9 out of 5 stars
    28

    Draper James x Laura Geller Baked Blush Limited Edition

    $32.00
    Shop Now
    LIMITED EDITION
  • Angled Blush Brush Limited Edition soldier
    LIMITED EDITION

    Draper James x Laura Geller Angled Blush Brush Limited Edition

    $24.00
    Shop Now
    LIMITED EDITION
  • Hydrating Lip Mask Soldier
    4.9
    Rated 4.9 out of 5 stars
    43

    Hydrating Lip Mask

    $24.00
    $14.40 $24.00
    Shop Now
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Frequently Asked Questions

  • I have an idea for a new Laura Geller product! Who can I speak to?

    We love to hear from fans! Drop us a line at info@lauragellerbeauty.com

  • What products are best for everyday makeup?

    Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our Makeup Made Simple Kit (3PC) which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our Daily Routine Kit (4PC) is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our Cult Classics Kit (6PC), which includes everything you need for a complete makeup look.

  • What is your return policy?

    We want you to fall in love with your Laura Geller purchase. If you're not satisfied for any reason, we invite you to return or exchange your products. To process a return, click here. In order to continue offering high-quality makeup at affordable prices, returns to your original payment method include a small $4.99 handling fee per order.

    Exchanges are completely FREE, and choosing the Shop Now option adds 25% extra value to your balance.

New Arrivals

  • Learn More

    We're always on the hunt for the perfect new makeup product to add to your routine. This collection is where you can find our latest and greatest beauty for mature skin, and the future game-changers in your routine!Be the first to shop our new arrivals in both makeup and Bliss skincare. Who knows what holy grail makeup you might discover?! These are the kinds of products you're about to see from your favorite over-40 influencers on Instagram and TikTok, so take your chance to be ahead of the beauty game! From new textures, new shades, new formulas and more, your makeup routine is about to get a brand new refresh.We're not just chasing beauty trends, we're finding ways to tap into viral makeup secrets for mature skin. We're bringing you the absolute best of what's happening in the beauty world right now.