New Arrivals

  • Baked Gelato Swirl Illuminator Gilded Honey - soldier
    Baked Gelato Swirl Illuminator Gilded Honey - Model B&A
    Baked Gelato Swirl Illuminator Gilded Honey - Model Light and Deep
    BEST SELLER

    Baked Gelato Swirl Illuminator in Gilded Honey

    $28.00
    $21.00 $28.00
    BEST SELLER
  • Color Luster Lip Gloss solider in Gilded Honey
    Color Luster Lip Gloss is back
    Color Luster Lip Gloss shade chart
    NEW

    Color Luster Lip Gloss

    $21.00
    $15.75 $21.00
    NEW
  • Cancer Schmancer Kit - Soldier
    Cancer Schmancer Kit - Fran Drescher
    Cancer Schmancer Kit - Model B&A
    Limited Edition - Holiday ⭐

    Limited Edition Cancer Schmancer Kit (3PC)

    $67.00
    $49.00 $67.00
    Limited Edition - Holiday ⭐
  • Holiday Baked Starter Kit (4PC) - fair
    Holiday Baked Starter Kit (3PC) - Model B&A in medium
    Holiday Baked Starter Kit (4PC) Textures
    Save 56%
    3.8
    Rated 3.8 out of 5 stars
    41,862

    Holiday Baked Starter Kit (4PC)

    $204.00
    $89.00 $204.00
    Save 56%
  • Holiday Daily Routine Kit - fair
    Holiday Daily Routine Kit Model B&A in Medium
    Holiday Daily Routine Kit Textures
    Save 47%
    3.9
    Rated 3.9 out of 5 stars
    55,371

    Holiday Daily Routine Kit (5PC)

    $146.00
    $78.00 $146.00
    Save 47%
  • All Day Shimmer Eye Kit Soldier
    All Day Shimmer Eye Kit Textures
    All Day Shimmer Eye Kit Model B&A in Medium
    Save 54%
    4.6
    Rated 4.6 out of 5 stars
    359

    All Day Shimmer Eye Kit (5PC)

    $128.00
    $59.00 $128.00
    Save 54%
  • All Day Matte Eye Kit Soldier
    The Delectables Baked Eyeshadows Madison Ave. Mattes - textures
    All Day Matte Eye Kit Model B&A in Light
    Save 54%
    4.7
    Rated 4.7 out of 5 stars
    295

    All Day Matte Eye Kit (5PC)

    $128.00
    $59.00 $128.00
    Save 54%
  • Glam on the Go Face + Eye Palette soldier
    Glam on the Go Face + Eye Palette model grid in light and tan
    Glam on the Go Face + Eye Palette texture
    Save 68%

    Glam on the Go Face + Eye Palette

    $117.00
    $38.00 $117.00
    Save 68%
  • RSVP Ready Big Night Out Full Face Palette soldier
    RSVP Ready Big Night Out Full Face Palette Model B&A in light
    RSVP Ready Big Night Out Full Face Palette texture
    Save 61%
    4.2
    Rated 4.2 out of 5 stars
    33

    RSVP-Ready: Big Night Out Full Face Palette

    $147.00
    $58.00 $147.00
    Save 61%
  • Blush-n-Brighten Skyline Sunset soldier
    Blush-n-Brighten Skyline Sunset model gird
    Blush-n-Brighten Skyline Sunset benefits
    Limited Edition - Holiday ⭐

    Limited Edition Baked Blush-n-Brighten Marbleized Blush

    $32.00
    $24.00 $32.00
    Limited Edition - Holiday ⭐
  • Geller's Greatest Palette New York Minute soldier
    Geller's Greatest Palette New York Minute Model B&A in light
    Geller's Greatest Palette New York Minute textures
    Limited Edition - Holiday ⭐
    4.6
    Rated 4.6 out of 5 stars
    103

    Geller's Greatest Baked Face & Eye Palette: New York Minute

    $70.00
    $38.00 $70.00
    Limited Edition - Holiday ⭐
  • Lip Frosting Trio Soldier
    Lip Frosting Trio texture
    Lip Frosting Trio limited edition
    Save 43%

    Limited Edition Lip Frosting Trio

    $63.00
    $36.00 $63.00
    Save 43%
  • Bliss x Gilmore Girls Pumpkin Powerhouse Resurfacing & Exfoliating Mask + Spa Headband - Soldier
    Bliss x Gilmore Girls Pumpkin Powerhouse Resurfacing & Exfoliating Mask + Spa Headband - Lifestyle
    Save 23%

    Gilmore Girls x Bliss Pumpkin Powerhouse Resurfacing & Exfoliating Mask + Spa Headband

    $26.00
    $20.00 $26.00
    Save 23%
  • Bliss x Gilmore Girls Bright Idea Brightening Serum + Moisturizer Duo - Soldier
    Bliss x Gilmore Girls Bright Idea Brightening Serum + Moisturizer Duo - Lifestyle
    Save 39%

    Gilmore Girls x Bliss Bright Idea Vitamin C Serum + Moisturizer Duo

    $56.00
    $34.00 $56.00
    Save 39%
  • Bliss x Gilmore Girls Pumpkin Powerhouse Soothing & Exfoliating Lip Mask - Soldier
    Bliss x Gilmore Girls Pumpkin Powerhouse Soothing & Exfoliating Lip Mask - B/A
    NEW

    Gilmore Girls x Bliss Pumpkin Powerhouse Soothing & Exfoliating Lip Mask

    $15.00
    $13.50 $15.00
    NEW
  • Bliss x Gilmore Girls Lemon & Sage Body Butter Maximum Moisture Cream - Soldier
    Bliss x Gilmore Girls Lemon & Sage Body Butter Maximum Moisture Cream - Lifestyle
    NEW

    Gilmore Girls x Bliss Lemon & Sage Body Butter Maximum Moisture Cream

    $18.00
    $16.20 $18.00
    NEW
  • The Brush Vault soldier
    The Brush Vault whats included
    The Brush Vault full brush lineup
    Save 57%

    The Brush Vault Limited Edition Makeup Brush Collection (10 PC)

    $228.00
    $98.00 $228.00
    Save 57%
  • Holiday Retractable Kabuki Brush - soldier
    Holiday Retractable Kabuki Brush - benefits
    Holiday Retractable Kabuki Brush - how to apply
    Limited Edition - Holiday ⭐
    4.4
    Rated 4.4 out of 5 stars
    1,339

    Limited Edition Retractable Angled Kabuki Brush

    $26.00
    $19.50 $26.00
    Limited Edition - Holiday ⭐
  • Always There Lengthening Mascara Classic + Waterproof Duo
    Save 65%
    3.8
    Rated 3.8 out of 5 stars
    2,085

    Always There Lengthening Mascara Classic + Waterproof Duo

    $52.00
    $17.99 $52.00
    Save 65%
  • Face It All 2PC Face Brush Set Soldier
    Face It All 2PC Face Brush Set benefits
    Save 38%
    4.7
    Rated 4.7 out of 5 stars
    525

    Limited Edition Face It All 2PC Face Brush Set

    $52.00
    $32.00 $52.00
    Save 38%
  • The Delectables Baked Eyeshadows Madison Ave. Mattes - soldier
    The Delectables Baked Eyeshadows Madison Ave. Mattes - textures
    The Delectables Baked Eyeshadows Madison Ave. Mattes - Model B&A in Medium and Tan
    Save 48%
    4.6
    Rated 4.6 out of 5 stars
    109

    The Delectables 14 Multi-Finish Baked Eyeshadows: Madison Ave. Mattes

    $56.00
    $29.00 $56.00
    Save 48%
  • The Delectables Baked Eyeshadows Soho Shimmers - soldier
    The Delectables Baked Eyeshadows Soho Shimmers - textures
    The Delectables Baked Eyeshadows Soho Shimmers - Model B&A in light
    Save 48%
    4.6
    Rated 4.6 out of 5 stars
    109

    The Delectables 14 Multi-Finish Baked Eyeshadows: Soho Shimmers

    $56.00
    $29.00 $56.00
    Save 48%
  • Shadow Skills 4PC Eye Brush Set Soldier
    Save 47%

    Shadow Skills 4PC Eye Brush Set

    $72.00
    $38.00 $72.00
    Save 47%
  • The Holiday Pro-Aging Kit Soldier
    Save 56%
    3.9
    Rated 3.9 out of 5 stars
    54,222

    Holiday Pro-Aging Kit (7PC)

    $204.00
    $89.00 $204.00
    Save 56%
Baked Balance-n-Brighten texture image

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Frequently Asked Questions

  • I have an idea for a new Laura Geller product! Who can I speak to?

    We love to hear from fans! Drop us a line at info@lauragellerbeauty.com

  • What products are best for everyday makeup?

    Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our Makeup Made Simple Kit (3PC) which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our Daily Routine Kit (4PC) is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our Cult Classics Kit (6PC), which includes everything you need for a complete makeup look.

  • What is your return policy?

    In honor of the holiday season, for orders placed between 10/1/25-12/31/25 we have extended our return policy to 60 days to give you more than enough time to try their favorite products.

    As always, if you are not satisfied, we invite you to return or exchange your product for free, minus shipping charges. To process a return, click here. Effective January 1, 2026 we will revert back to our normal return policy of 30 days from the date of purchase.

New Arrivals

  • Learn More

    We're always on the hunt for the perfect new makeup product to add to your routine. This collection is where you can find our latest and greatest beauty for mature skin, and the future game-changers in your routine!Be the first to shop our new arrivals in both makeup and Bliss skincare. Who knows what holy grail makeup you might discover?! These are the kinds of products you're about to see from your favorite over-40 influencers on Instagram and TikTok, so take your chance to be ahead of the beauty game! From new textures, new shades, new formulas and more, your makeup routine is about to get a brand new refresh.We're not just chasing beauty trends, we're finding ways to tap into viral makeup secrets for mature skin. We're bringing you the absolute best of what's happening in the beauty world right now.