Why Choosing the Right Makeup Matters As We Age How Skin Changes After 40 After forty, your skin has earned the right to be a little particular. And honestly, you...

Let’s be honest: lipstick is one of those makeup bag essentials that can make or break your day. Put on the right shade and suddenly you’re ready to conquer the...

Eyeliner can be transformative, but tricky, especially once you’re over 40. Sure, the right eyeliner can beautifully enhance your eyes: They create striking definition and warmth while really framing your...

Blush is more than just makeup, it’s the color of that healthy glow you get when life is good. As we get older, it becomes less about painting on youth...

Why the Right Skin Tint Matters More as We Age Ever picked up a cream blush or tinted balm that looked perfect in the compact, but somehow lost its charm...

Let’s talk sun protection, and how most SPF makeup falls short for mature skin. If you’re 40 or older, you’ve likely dealt with the usual suspects: sunscreen that settles into...