Makeup Made for Mature Skin

Find beauty in solutions tailor-made for the skin you're in.

Find beauty solutions tailor-made for the skin you’re in.

Your Search For the Perfect Foundation Shade Ends Here.

Having trouble trying to find your perfect shade? Baked Balance-n-Brighten matches perfectly with any skin tone.

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Foundations & Concealers

Value Kits

Baked Makeup

Blush & Bronzer

Good For You Beauty

Our Baked Balance-n-Brighten foundation is hand-finished in Italy and delivers weightless, natural coverage. With color-correcting pigments, it balances your skin tone for a flawless finish, while nourishing ingredients keep your skin looking radiant and healthy all day.

Dark Spots

Dark Spots

Wrinkles

Redness

Sensitive Skin

Love your products, or return them for free.

We want you to love your Laura Geller products! If it’s not working out for you, return it for free (in any condition!) within 30 days or a full refund.

Need Help Finding the Right Shade?

We made it easy! Get matched to your perfect shade, then take our quizzes to build out your custom beauty routine.

We made it easy! Get matched to your perfect shade, then take our quizzes to build out your custom beauty routine.

Why Baked Makeup is Better

  • Weightless feel
  • Foolproof color matching
  • Cake-free, crease free finish