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Long-lasting mascara you can rely on
Always There Waterproof Mascara
Long-lasting mascara you can rely on
Long-lasting mascara you can rely on
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TRIAL
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(yes, even returns are on us)
- Free 30-day returns
- Free shipping over 40+
Perfect For
- Hooded Eyes
- Straight Lashes
- Short Lashes
- Thin Lashes
Details
This long-wearing and ultra-creamy waterproof mascara immediately builds and lengthens lashes for maximum impact.
- Rich black formula with high-impact 100% waterproof pigments
- Resists flaking, smudging, and fading
- Soft and wavy brush fibers gently coat every lash
How to Apply
- Starting at the base of your lashes, sweep the brush up and through to the tips, coating each lash.
- For additional volume, wiggle the wand from side-to-side and base to tip. Layer as desired to achieve your big lash look.
Our Ingredients
FAQ
- What effect does this mascara give?
Always There Mascara helps to create the look of longer and more defined lashes, all with a waterproof finish to help keep your look in place all day!
- What kind of wand does this mascara have?
This mascara wand includes a mix of soft and wavy fibers to deliver the perfect amount of pigment, helping to prevent clumping and smudging.
- Who should use this mascara?
Always There Mascara should work well for most people and most lash types.
- How do I apply this mascara?
Starting at the base of your lashes, sweep the brush up and through to the tips, coating each lash.
- Does this mascara flake or clump?
The long-lasting pigments in our mascaras were formulated to minimize flaking or clumping.
- How should I remove my mascara?
You can remove your Always There Waterproof Mascara with a gentle eye makeup remover formulated for waterproof makeup.
- What is the difference between your mascaras?
Always There Mascara is designed for longwearing length, and is available in waterproof and non-waterproof. Kajal Longwear Mascara offers lift, length and a long-lasting finish, the perfect triple threat!
- Is this mascara waterproof?
Yes! Always There Waterproof Mascara is a waterproof mascara.
- Is this product vegan and fragrance-free?
Yes, our Always There Mascara is 100% vegan and remain fragrance free.
- What is your shipping and return policy?
We want you to fall in love with your Laura Geller purchase. If you're not satisfied for any reason, we invite you to return or exchange your products. To process a return, click here. In order to continue offering high-quality makeup at affordable prices, returns to your original payment method include a small $4.99 handling fee per order.
Exchanges are completely FREE, and choosing the Shop Now option adds 25% extra value to your balance.
HOW TRY BEFORE YOU BUY WORKS
TRY FULL-SIZE PRODUCTS FOR $0
Choose up to 4 full-size items. You don't pay a thing upfront.
USE AT HOME FREE FOR 14 DAYS
Try it on your own skin.
Make sure you love how your makeup
looks and feels.
ONLY PAY IF YOU LOVE IT
After your trial, you'll only be charged for what you keep. Don't love it? Returns are free and easy.
Tired of wasting money on makeup that doesn't work?
200,000+ Loved Their Free Trial
I only paid for what I loved.
Buying makeup online is hard especially as you get older. I never know how a shade will look or how it will sit on my fine lines and wrinkles. Trying it at home first let me see how it really looked on my skin, with no pressure.
Finally found my perfect shade!
I've wasted so much money on foundations that looked nothing like the swatch. Being able to try before I commit was a game changer. The colors matched my skin tone perfectly and the formula felt incredible.
No risk, all reward.
I was skeptical about trying makeup from an online brand, but the free trial convinced me. The quality was amazing and I didn't have to spend a dime until I was sure. Best decision I've made for my beauty routine.
My skin has never looked better.
The products were gentle on my sensitive skin and the coverage was flawless. I loved being able to test everything at home without any sales pressure. I ended up keeping almost everything from the trial!
Worth every penny and more.
I've been burned by online makeup purchases before, but this trial changed everything. The lipstick shade was exactly what I expected and the lasting power was incredible. Already placed my second order!
A trial that actually delivers.
I signed up expecting sample-sized products but received generous portions that lasted weeks. The quality rivaled high-end brands I've used. I finally found a brand that cares about the customer experience.

ISODODECANE, AQUA (WATER), CERA ALBA (BEESWAX), PARAFFIN, IRON OXIDES (CI 77499), CYCLOPENTASILOXANE, DISTEARDIMONIUM HECTORITE, PROPYLENE GLYCOL, VP/EICOSENE COPOLYMER, ALCOHOL DENAT., PEG-30 DIPOLYHYDROXYSTEARATE, PENTAERYTHRITYL HYDROGENATED ROSINATE, POLYVINYL ALCOHOL, LANOLIN, PHENOXYETHANOL, COPERNICIA CERIFERA CERA (COPERNICIA CERIFERA (CARNAUBA) WAX), ASCORBYL PALMITATE, TOCOPHERYL ACETATE, TRIETHANOLAMINE, ETHYLHEXYLGLYCERIN.
TRY LAURA GELLER for free
How It Works
TRY FULL-SIZE PRODUCTS FOR $0
Choose up to 4 full-size items.
You don’t pay a thing upfront.
USE IT FOR 14 DAYS
Try it in your routine.
Make sure you love how your makeup looks and feels.
ONLY PAY IF YOU LOVE IT
Love it? Keep it! You’ll be charged once your trial ends.
Don’t love it? Returns are free and easy.
Couldn't load pickup availability
HOW TRY BEFORE YOU BUY WORKS
TRY FULL-SIZE PRODUCTS FOR $0
Choose up to 4 full-size items.
You don't pay a thing upfront.
USE AT HOME FREE FOR 14 DAYS
Try it on your own skin.
Make sure you love how your makeup looks and feels.
ONLY PAY IF YOU LOVE IT
After your trial, you'll only be charged for what you keep. Don't love it? Returns are free and easy.
Tired of wasting money on makeup that doesn't work?
200,000+ Loved Their Free Trial
I only paid for what I loved.
Buying makeup online is hard especially as you get older. I never know how a shade will look or how it will sit on my fine lines and wrinkles. Trying it at home first let me see how it really looked on my skin, with no pressure.
Finally found my perfect shade!
I've wasted so much money on foundations that looked nothing like the swatch. Being able to try before I commit was a game changer. The colors matched my skin tone perfectly and the formula felt incredible.
No risk, all reward.
I was skeptical about trying makeup from an online brand, but the free trial convinced me. The quality was amazing and I didn't have to spend a dime until I was sure. Best decision I've made for my beauty routine.
My skin has never looked better.
The products were gentle on my sensitive skin and the coverage was flawless. I loved being able to test everything at home without any sales pressure. I ended up keeping almost everything from the trial!
Worth every penny and more.
I've been burned by online makeup purchases before, but this trial changed everything. The lipstick shade was exactly what I expected and the lasting power was incredible. Already placed my second order!
A trial that actually delivers.
I signed up expecting sample-sized products but received generous portions that lasted weeks. The quality rivaled high-end brands I've used. I finally found a brand that cares about the customer experience.
Shop & Compare
Works Well With...
Rave Reviews from Geller Gals
- Donna G.Verified BuyerReviewingAlways There Waterproof MascaraI recommend this productAge 65 or OverWhat is your skin type? NormalWhat is your skin tone? MediumWhat are your skin concerns? Fine Lines/WrinklesRated 5 out of 5 starsMascara and liners
Absolutely love the mascara and love the eye liners even more.
Thank you for great products
Was this helpful? - MARGARET N.Verified BuyerReviewingAlways There Waterproof MascaraI recommend this productAge 65 or OverWhat is your skin type? NormalWhat is your skin tone? MediumWhat are your skin concerns? Fine Lines/WrinklesRated 5 out of 5 starsLove it
Easy to apply.. stays put... easy off with makeup remover. Will reorder again
Was this helpful? - Denise B.Verified BuyerReviewingAlways There Waterproof MascaraI recommend this productAge 65 or OverWhat is your skin type? CombinationWhat is your skin tone? MediumWhat are your skin concerns? Fine Lines/Wrinkles, Sun Damage/Sun Spots, RednessRated 5 out of 5 starsBest Ever
The best waterproof mascara I have ever had.
Was this helpful? - Deirdre M.Verified BuyerReviewingAlways There Waterproof MascaraI recommend this productAge 65 or OverWhat is your skin type? NormalWhat is your skin tone? LightWhat are your skin concerns? Dark CirclesRated 5 out of 5 starsFab!
Really good mascara although not quite as waterproof as I'd expected.
Was this helpful?Laura Geller1 week agoThank you, Deirdre, for your five‑star review of our Always There Waterproof Mascara and for sharing your honest feedback. We're so happy to hear you think it's fab and that you're enjoying the mascara overall, and we appreciate your insights about the waterproof performance not being quite as expected. Your thoughtful comments are incredibly helpful to other customers as they consider what may work best for their needs.
- Phyllis G.Verified BuyerReviewingAlways There Waterproof MascaraI recommend this productAge 55 to 64What is your skin type? CombinationWhat is your skin tone? LightWhat are your skin concerns? Fine Lines/WrinklesRated 5 out of 5 starsMascara
Product is nice
Was this helpful?