4.0
Rated 4.0 out of 5 stars
785
Always There Waterproof Mascara

Long-lasting mascara you can rely on

$26.00
$13.00 $26.00
  • Always there mascara waterproof - soldier
  • always there before and after
  • always there product benefits/ ingredients callout
  • always there amazon hero
  • always there model lifestyle / wand macro
  • always there - LG quote
4.0
Rated 4.0 out of 5 stars
785

Always There Waterproof Mascara

Long-lasting mascara you can rely on

$26.00
$13.00 $26.00
$26.00
$13.00 $26.00
View Product Details
  • Free 30-day returns
  • Free shipping over 40+

Perfect For

  • Hooded Eyes
  • Straight Lashes
  • Short Lashes
  • Thin Lashes

  • Details

    This long-wearing and ultra-creamy waterproof mascara immediately builds and lengthens lashes for maximum impact.

    • Rich black formula with high-impact 100% waterproof pigments
    • Resists flaking, smudging, and fading
    • Soft and wavy brush fibers gently coat every lash

  • How to Apply

    • Starting at the base of your lashes, sweep the brush up and through to the tips, coating each lash.
    • For additional volume, wiggle the wand from side-to-side and base to tip. Layer as desired to achieve your big lash look.

  • Our Ingredients

    View Full Ingredients List

  • FAQ

    • What effect does this mascara give?

      Always There Mascara helps to create the look of longer and more defined lashes, all with a waterproof finish to help keep your look in place all day!

    • What kind of wand does this mascara have?

      This mascara wand includes a mix of soft and wavy fibers to deliver the perfect amount of pigment, helping to prevent clumping and smudging.

    • Who should use this mascara?

      Always There Mascara should work well for most people and most lash types.

    • How do I apply this mascara?

      Starting at the base of your lashes, sweep the brush up and through to the tips, coating each lash.

    • Does this mascara flake or clump?

      The long-lasting pigments in our mascaras were formulated to minimize flaking or clumping.

    • How should I remove my mascara?

      You can remove your Always There Waterproof Mascara with a gentle eye makeup remover formulated for waterproof makeup.

    • What is the difference between your mascaras?

      Always There Mascara is designed for longwearing length, and is available in waterproof and non-waterproof. Kajal Longwear Mascara offers lift, length and a long-lasting finish, the perfect triple threat!

    • Is this mascara waterproof?

      Yes! Always There Waterproof Mascara is a waterproof mascara.

    • Is this product vegan and fragrance-free?

      Yes, our Always There Mascara is 100% vegan and remain fragrance free.

    • What is your shipping and return policy?

      In honor of the holiday season, we have extended our return policy to 60 days for orders placed between 10/1/25-12/31/25 to give you more than enough time to try your favorite products.

      As always, if you are not satisfied, we invite you to return or exchange your products. To process a return, click here. Effective January 1, 2026 we will revert back to our normal return policy of 30 days from the date of purchase. In order to continue offering high-quality makeup at affordable prices, returns to your original payment method include a small $4.99 handling fee per order.

      Exchanges are completely FREE, and choosing the Shop Now option adds 25% extra value to your balance.

View full details
Full Ingredients List
Please refer to the ingredient list on the product package you receive for the most up-to-date list of ingredients.

ISODODECANE, AQUA (WATER), CERA ALBA (BEESWAX), PARAFFIN, IRON OXIDES (CI 77499), CYCLOPENTASILOXANE, DISTEARDIMONIUM HECTORITE, PROPYLENE GLYCOL, VP/EICOSENE COPOLYMER, ALCOHOL DENAT., PEG-30 DIPOLYHYDROXYSTEARATE, PENTAERYTHRITYL HYDROGENATED ROSINATE, POLYVINYL ALCOHOL, LANOLIN, PHENOXYETHANOL, COPERNICIA CERIFERA CERA (COPERNICIA CERIFERA (CARNAUBA) WAX), ASCORBYL PALMITATE, TOCOPHERYL ACETATE, TRIETHANOLAMINE, ETHYLHEXYLGLYCERIN.

TRY BEFORE YOU BUY

How It Works

🛒 SELECT UP TO 4 FULL-SIZE PRODUCTS

Choose up to 4 full-size products to try at home.

⏰ TRY AT HOME FOR FREE FOR 14 DAYS

How can you tell if the color, shade or product is right for you? That's why you get 14 days to try your products at home. No charge unless you keep them.

❤️ KEEP WHAT YOU LOVE

Only pay for what you keep. Send back anything else within 14 days of delivery. Returns are free.

Shop & Compare

Always there mascara waterproof - soldier
Always There Waterproof Mascara
$26.00
$13.00 $26.00
Shop Now
Formula:
Waterproof lengthening and defining
Best For:
A long-wearing mascara that holds up to it all
Always There Mascara Soldier
Always There Lengthening Mascara
$26.00
$13.00 $26.00
Shop Now
Formula:
Lengthening and defining
Best For:
A creamy, high-impact formula for everyday
Kajal Longwear Mascara soldier- black
Kajal Longwear Mascara
$26.00
$14.30 $26.00
Shop Now
Formula:
Lengthening, defining, volumizing.
Best For:
A bold mascara with big color payoff

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Rave Reviews from Geller Gals

4.0
Rated 4.0 out of 5 stars
Based on 785 reviews
Total 5 star reviews: 451 Total 4 star reviews: 109 Total 3 star reviews: 78 Total 2 star reviews: 57 Total 1 star reviews: 90
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785 reviews
  • maryellen g. a.
    Verified Buyer
    Reviewing
    Always There Waterproof Mascara
    I recommend this product
    Age 65 or Over
    What is your skin type? Normal
    What is your skin tone? Medium
    What are your skin concerns? Fine Lines/Wrinkles
    Rated 5 out of 5 stars
    Mascara

    The best stays on lashes

    Was this helpful?
  • Missy S.
    Verified Buyer
    Reviewing
    Always There Waterproof Mascara
    I recommend this product
    Age 45 to 54
    What is your skin type? Normal
    What is your skin tone? Light
    What are your skin concerns? Fine Lines/Wrinkles, Sun Damage/Sun Spots
    Rated 5 out of 5 stars
    Love it!

    Great coverage, stays on all day!

    Was this helpful?
  • Lori C.
    Verified Buyer
    Reviewing
    Always There Waterproof Mascara
    I recommend this product
    Age 55 to 64
    What is your skin type? Sensitive
    What is your skin tone? Fair
    What are your skin concerns? Breakouts
    Rated 5 out of 5 stars
    Love it!

    I really like this waterproof mascara. It makes my lashes look longer and fuller and doesn’t run or smear, even after a long day. It stays put but still comes off without too much effort. Definitely a good everyday mascara.

    Was this helpful?
  • Madonna D.
    Verified Buyer
    Reviewing
    Always There Waterproof Mascara
    I recommend this product
    Age 55 to 64
    What is your skin type? Normal
    What is your skin tone? Medium
    What are your skin concerns? Fine Lines/Wrinkles
    Rated 5 out of 5 stars
    Mascara

    Love it Will order again

    Was this helpful?
  • Gini R.
    Verified Buyer
    Reviewing
    Always There Waterproof Mascara
    I recommend this product
    Age 55 to 64
    What is your skin type? Dry
    What is your skin tone? Fair
    What are your skin concerns? Fine Lines/Wrinkles, Dark Circles
    Rated 5 out of 5 stars
    My favorite mascara

    I love this mascara. It lengthens, defines, adds volume and is waterproof. It doesn't flake or smudge and lasts all day

    Was this helpful?
    Laura Geller Beauty
    1 week ago

    Thank you so much for your absolutely wonderful 5-star review of our Always There Waterproof Mascara, Gini! We are so thrilled to hear that this has become your favorite mascara and that it's delivering on all the promises you need - lengthening, defining, and adding volume while staying completely waterproof! It's heartwarming to know that you're loving how it doesn't flake or smudge and truly lasts all day, that reliable, long-wearing performance is exactly what makes this mascara so special for busy days and special occasions alike! Your experience perfectly captures the comprehensive benefits we crafted into this formula, giving you that beautiful, defined look that stays put from morning to night. Thank you for trusting our Always There Waterproof Mascara to be part of your beauty routine and for sharing your lovely, encouraging feedback!