Meet the Foundation
That's Been a Cult Favorite
for 20 Years and Counting

There's a reason why we've sold OVER 4 MILLION Baked Balance-n-Brighten compacts.

It takes a lot for a beauty product to stay at the top for over two decades. Baked in Italy and loved by women of all ages and skin types, this award-winning marbled formula provides beautifully natural coverage.

Meet the Foundation That's Been a Cult Favorite for 20 Years and Counting

There's a reason why we've sold OVER 4 MILLION Baked Balance-n-Brighten compacts.

It takes a lot for a beauty product to stay at the top for over two decades. Baked in Italy and loved by women of all ages and skin types, this award-winning marbled formula provides beautifully natural coverage.

5 Reasons You'll Love It:5 Reasons You'll Love It:
1

Shade Matching Made Easy

Each compact includes six swirled shades that match your skin beautifully, and add instant dimension with a hint of radiance.

"I like that the multi-colored powder adjusts to your skin tone. It works really great! Told my best friend and she bought it, too!"

– Geller Gal, age 45, Norwich, CT

1

Shade Matching Made Easy

Each compact includes six swirled shades that match your skin beautifully, and add instant dimension with a hint of radiance.

"I like that the multi-colored powder adjusts to your skin tone. It works really great! Told my best friend and she bought it, too!"

– Geller Gal, age 45, Norwich, CT

2

Crease-Free Coverage

Baked Balance-n-Brighten offers long-lasting coverage that won't settle into fine lines or wrinkles. It's nothing but smooth, seamless skin from here on out.

"I'm 48 and very picky about makeup. Liquid foundation usually sits in fine lines and pores, but this makes you look younger and well-rested — instantly."

– Geller Gal, age 48, Melissa, TX

2

Crease-Free Coverage

Baked Balance-n-Brighten offers long-lasting coverage that won't settle into fine lines or wrinkles. It's nothing but smooth, seamless skin from here on out.

"I'm 48 and very picky about makeup. Liquid foundation usually sits in fine lines and pores, but this makes you look younger and well-rested — instantly."

– Geller Gal, age 48, Melissa, TX

3

Won't Cake, Never Cracks.

This weightless powder camouflages redness, dark spots, and uneven skin tone without caking. Glide our baked formula anywhere you need it for a flawless, second-skin finish.

"This product makes me feel confident in my skin. It covers my imperfections, but feels light and looks fresh all day. I absolutely love it."

– Geller Gal, age 59, Orange County, CA

3

Won't Cake, Never Cracks.

This weightless powder camouflages redness, dark spots, and uneven skin tone without caking. Glide our baked formula anywhere you need it for a flawless, second-skin finish.

"This product makes me feel confident in my skin. It covers my imperfections, but feels light and looks fresh all day. I absolutely love it."

– Geller Gal, age 59, Orange County, CA

4

The Right Amount of Radiance

Get a glow without glitter. The moisturizing jojoba oil and luminous pigments deliver a fresh, demi-matte finish for skin that always looks lit from within.

"The coverage is buildable and so natural. I was shocked by all the your-skin-looks-so-good compliments I got after I stared using it. Even my 25-year-old daughter said, 'Mom, you're glowing!' "

– Geller Gal, age 55, New Castle, DE

4

The Right Amount of Radiance

Get a glow without glitter. The moisturizing jojoba oil and luminous pigments deliver a fresh, demi-matte finish for skin that always looks lit from within.

"The coverage is buildable and so natural. I was shocked by all the your-skin-looks-so-good compliments I got after I stared using it. Even my 25-year-old daughter said, 'Mom, you're glowing!' "

– Geller Gal, age 55, New Castle, DE

5

Good-for-Skin Ingredients

Free of fillers and binders, this non-irritating formula is infused with antioxidant-rich centella asiatica and white tea extract. Works for all complexions— from dry to oily.

"I bought Baked Balance-n-Brighten to help combat redness on my cheeks and nose. Just a few swipes — and voilà! — perfection."

– Geller Gal, age 62, Queens, NY

5

Good-for-Skin Ingredients

Free of fillers and binders, this non-irritating formula is infused with antioxidant-rich centella asiatica and white tea extract. Works for all complexions— from dry to oily.

"I bought Baked Balance-n-Brighten to help combat redness on my cheeks and nose. Just a few swipes — and voilà! — perfection."

– Geller Gal, age 62, Queens, NY

Item Added to Bag!

Baked Balance-n-Brighten Color Correcting Foundation soldier Light
Baked Balance-n-Brighten Color Correcting Foundation Shade: Medium
$36.00

Item Added to Bag!

Baked Balance-n-Brighten Color Correcting Foundation
Baked Balance-n-Brighten Color Correcting Foundation soldier Light
Shade: Medium
$36.00

Works Flawlessly With

Keep Shopping > Go To Your Bag

Meet Your Match

Find Your Foundation Shade

Mie Is Wearing

Porcelain

Jana Is Wearing

Fair

Leyla Is Wearing

Light

Laura Is Wearing

Medium

Nicola Is Wearing

Golden Medium

Aldara Is Wearing

Sand

Aischa Is Wearing

Tan

Pat Is Wearing

Deep

Lene Is Wearing

Toffee

Still Not Sure of Your Shade? Ask Our Pros

Frequently Asked Questions

How do I find the right shade?

Check out the “Ask Our Pros” program where our experts will pick the perfect shade for you within 24 hours (link above the shade dropdown).

Or use the Shade Finder by choosing the shade closest to your skin tone.

Our marbleized baked foundation contains multiple color-correcting shades, which will self adjust. Don’t worry, even if you pick one shade lighter or darker, the shade will still work for you.

Is this a full-coverage foundation?

No, this foundation provides light-to-medium coverage, which means your skin shines through. However, it is buildable and can be layered to reach medium coverage. If you’re looking for full coverage, try our Double Take Baked Full Coverage Foundation.

How do I apply it?

For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward.

For MEDIUM coverage, use a denser brush, or the Retractable Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin.

Will this cake on my skin?

Never. Our baked foundations aren’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder foundations). This formula won’t settle into fine lines and will leave your skin looking fresh.

Which baked foundation is right for me?

Balance-n-Brighten: light-to-medium coverage with a natural finish

Balance-n-Glow: light-to-medium coverage with a satin finish

Double Take: full coverage with a matte finish

What is your return policy?

If you’re not happy with your foundation, send it back within 30 days for a full refund or exchange. We’ll cover the return shipping cost.