Award Winning & Over 7,000,000 Sold:


Award Winning & Over 7,000,000 Sold:


"This is a Game Changer for My 53-Year-Old Skin." - Laurie

Try the Foundation Mature Women Feel Most Confident In.

Four women applying makeup with brushes, captioned 'every woman's favorite.'

There's a reason why we've sold over 7 million Baked Balance-n-Brighten compacts.

It takes a lot for a beauty product to stand out in a sea of options—and stay at the top for over two decades. Baked in Italy and loved by women of all ages and skin types, this award-winning marbled formula provides undetectable coverage for a complexion that looks naturally gorgeous.


Collage of four women applying makeup with the caption 'every woman's favorite.'

Five Reasons You'll Love It:

Woman applying makeup with text overlay about skin tone adjustment.


Shade Matching Made Easy

Each Baked Balance-n-Brighten compact includes a mix of six different shades that add instant dimension with a hint of radiance. Swirled together, these self-adjusting pigments adapt to your unique skin tone while evening out your complexion. The result: shade selection you can’t mess up.

“I like that the multi-colored powder adjusts to your skin tone. It works really great! Told my best friend and she bought it, too!”  

- Geller Gal, age 45, Norwich, CT

Woman touching face with makeup product benefits listed in emoji-enhanced text bubbles.


Crease-Free Coverage

Everybody wants makeup that’ll still look fresh at the end of a marathon day. Baked Balance-n-Brighten goes the distance with long-lasting coverage that won’t settle into fine lines or wrinkles. It’s nothing but smooth, seamless skin from here on out.

“I’m 48 and very picky about makeup. Liquid foundation usually sits in fine lines and pores, but this makes you look younger and well-rested—instantly!”

- Geller Gal, age 48, Melissa, TX

Woman smiling, holding compact powder with text 'Blends Perfectly'.


Won't Cake, Never Cracks.

Buildable coverage that doesn’t lead to cake-face? Believe it. This weightless powder camouflages redness, dark spots, and uneven skin tone without looking and feeling like a mask. Glide our best-selling baked formula anywhere you need it for a flawless, second-skin finish.

"This product makes me feel confident in my skin. It covers my imperfections, but feels light and looks fresh all day. I absolutely love it.”

- Geller Gal, age 59, Orange County, CA

'Smiling woman showing off her glowing skin with text 'Just look at that glow!''


The Right Amount of Radiance

Yes, you can get a glow without glitter. Infused with moisturizing jojoba oil and luminous pigments, Baked Balance-n-Brighten delivers a fresh, demi-matte finish for skin that always looks lit from within.

“The coverage is buildable and so natural. I was shocked by all the your-skin-looks-so-good compliments I got after I started using it. Even my 25-year-old daughter said, ‘Mom, you’re glowing!'”

- Geller Gal, age 55, New Castle, DE

Woman holding compact powder with text 'NO Breakouts' displayed.


Good-for-Skin Ingredients

Everything you want, nothing that you don’t. Free of fillers and binders, this non-irritating formula is infused with antioxidant-rich centella asiatica and white tea extract for healthy skin. It works wonders for all complexions—from dry to oily.

“I bought Baked Balance-n-Brighten to help combat redness on my cheeks and nose. Just a few swipes—and voilà!—perfection.”

- Geller Gal, age 62, Queens, NY

See the Difference

Bring out your best looking skin.
Join the millions of women who consider Baked Balance-n-Brighten Foundation their best kept secret.

Try It and Love It,
Return It for Free

Try It and Love It,
or Return It for Free

16,000+ 5-star reviews

Can't find your match? Call a Pro 1-888-373-8274

Easy to Apply

Sweat & Hot Flash-

Blurs Fine Lines

Weightless & Buildable

Lasts All Day