Get Giuliana Rancic’s Perfect Foundation!

A hand holding a Laura Geller compact
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Dermatologist-Approved

Suitable for sensitive skin, this gentle formula is not only dermatologist-approved, it’s earned a National Psoriasis Foundation Seal of Recognition. We’re also a proud partner of the National Rosacea Society.

Free of fillers and binders, this non-irritating formula is infused with antioxidant-rich centella asiatica and white tea extract. Packed with good-for-skin ingredients, Baked Balance-n-Brighten works great for all skin types, whether normal, dry, oily, or combination.

DR. HOWARD SOBEL

Founder of SOBEL SKIN Dermatologist and Dermatologic Surgeon at Lenox Hill Hospital

DR. HOWARD SOBEL

Founder of SOBEL SKIN Dermatologist and Dermatologic Surgeon at Lenox Hill Hospital

"Those with sensitive skin types should look for cosmetics that are hypoallergenic to avoid a reaction in the skin. Laura Geller Balance-n-Brighten is a good option for those looking to conceal skin irritation and redness without adding toxic ingredients which can further irritate the skin."

1

Dermatologist-Approved

Suitable for sensitive skin, this gentle formula is not only dermatologist-approved, it’s earned a National Psoriasis Foundation Seal of Recognition. We’re also a proud partner of the National Rosacea Society.

Free of fillers and binders, this non-irritating formula is infused with antioxidant-rich centella asiatica and white tea extract. Packed with good-for-skin ingredients, Baked Balance-n-Brighten works great for all skin types, whether normal, dry, oily, or combination.

DR. HOWARD SOBEL

Founder of SOBEL SKIN Dermatologist and Dermatologic Surgeon at Lenox Hill Hospital

DR. HOWARD SOBEL

Founder of SOBEL SKIN Dermatologist and Dermatologic Surgeon at Lenox Hill Hospital

"Those with sensitive skin types should look for cosmetics that are hypoallergenic to avoid a reaction in the skin. Laura Geller Balance-n-Brighten is a good option for those looking to conceal skin irritation and redness without adding toxic ingredients which can further irritate the skin."

A hand holding a Laura Geller compact
2

Crease-Free Coverage

Baked Balance-n-Brighten offers long-lasting coverage that won't settle into fine lines or wrinkles. It's nothing but smooth, seamless skin from here on out.

“It looks SO natural, but I look done!”

Giuliana Rancic signature
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Crease-Free Coverage

Baked Balance-n-Brighten offers long-lasting coverage that won't settle into fine lines or wrinkles. It's nothing but smooth, seamless skin from here on out.

“It looks SO natural, but I look done!”

Giuliana Rancic signature
Overhead photo of baked and balanced compacts
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Shade Matching Made Easy

Each compact includes up to six swirled shades that match your skin beautifully, and add instant dimension with a hint of radiance.

“I’ve become obsessed!”

Giuliana Rancic signature
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Shade Matching Made Easy

Each compact includes up to six swirled shades that match your skin beautifully, and add instant dimension with a hint of radiance.

“I’ve become obsessed!”

Giuliana Rancic signature
Overhead photo of baked and balanced compacts
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Creamy, Lightweight Feel

Perfect for those who like a lightweight base, the Baked Balance-n-Brighten formula feels like a cream and acts like a powder. Upon application, the foundation melts into the complexion, staying put all day without losing that your-skin-but-better feel.

“It takes all the shine away, but still looks natural!”

Giuliana Rancic signature
Before and after
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Creamy, Lightweight Feel

Perfect for those who like a lightweight base, the Baked Balance-n-Brighten formula feels like a cream and acts like a powder. Upon application, the foundation melts into the complexion, staying put all day without losing that your-skin-but-better feel.

“It takes all the shine away, but still looks natural!”

Giuliana Rancic signature
Before and after
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Naturally Brightening

Get a glow without glitter. The moisturizing jojoba oil and luminous pigments deliver a fresh, natural finish for skin that always looks lit from within.

“This product makes me feel confident in my skin. It covers my imperfections, but feels light and looks fresh all day. I absolutely love it."

—  Geller Gal, age 59, Orange County, CA

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Naturally Brightening

Get a glow without glitter. The moisturizing jojoba oil and luminous pigments deliver a fresh, natural finish for skin that always looks lit from within.

“This product makes me feel confident in my skin. It covers my imperfections, but feels light and looks fresh all day. I absolutely love it."

—  Geller Gal, age 59, Orange County, CA

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Won’t Cake, Never CracksWon’t Cake,
Never Cracks

This weightless powder camouflages redness, dark spots, and uneven skin tone without caking. Glide our baked formula anywhere you need it for a flawless, second-skin finish.

“The baked foundation is a Godsend! It doesn't cake on like the liquid foundation. It gives me a natural glow while hiding imperfections.”

— Geller Gal, age 54, Salt Lake City, UT

Giuliana Rancic wears shade Golden Medium
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Won’t Cake, Never CracksWon’t Cake,
Never Cracks

This weightless powder camouflages redness, dark spots, and uneven skin tone without caking. Glide our baked formula anywhere you need it for a flawless, second-skin finish.

“The baked foundation is a Godsend! It doesn't cake on like the liquid foundation. It gives me a natural glow while hiding imperfections.”

— Geller Gal, age 54, Salt Lake City, UT

Giuliana Rancic wears shade Golden Medium

Item Added to Bag!

Baked Balance-n-Brighten Color Correcting Foundation
Baked Balance-n-Brighten Color Correcting Foundation Shade:
$21.60

Item Added to Bag!

Baked Balance-n-Brighten Color Correcting Foundation
Baked Balance-n-Brighten Color Correcting Foundation
Shade:
$21.60

Works Flawlessly With

Keep Shopping > Go To Your Bag

Meet Your Match

Find Your Foundation Shade

Mie Is Wearing

Porcelain

Jana Is Wearing

Fair

Leyla Is Wearing

Light

Laura Is Wearing

Medium

Nicola Is Wearing

Golden Medium

Aldara Is Wearing

Sand

Aischa Is Wearing

Tan

Pat Is Wearing

Deep

Lene Is Wearing

Toffee

Still Not Sure of Your Shade? Ask Our Pros

Frequently Asked Questions

How do I find the right shade?

Check out the “Ask Our Pros” program where our experts will pick the perfect shade for you within 24 hours (link above the shade dropdown).

Or use the Shade Finder by choosing the shade closest to your skin tone.

Our marbleized baked foundation contains multiple color-correcting shades, which will self adjust. Don’t worry, even if you pick one shade lighter or darker, the shade will still work for you.

Is this a full-coverage foundation?

No, this foundation provides light-to-medium coverage, which means your skin shines through. However, it is buildable and can be layered to reach medium coverage. If you’re looking for full coverage, try our Double Take Baked Full Coverage Foundation.

How do I apply it?

For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward.

For MEDIUM coverage, use a denser brush, or the Retractable Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin.

Will this cake on my skin?

Never. Our baked foundations aren’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder foundations). This formula won’t settle into fine lines and will leave your skin looking fresh.

Which baked foundation is right for me?

Balance-n-Brighten: light-to-medium coverage with a natural finish

Balance-n-Glow: light-to-medium coverage with a satin finish

Double Take: full coverage with a matte finish

What is your return policy?

If you’re not happy with your foundation, send it back within 30 days for a full refund or exchange. We’ll cover the return shipping cost.