Best Seller #1 Seller
3.8
Rated 3.8 out of 5 stars
45,099

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Save 65% #1 Seller
4.1
Rated 4.1 out of 5 stars
11,139

Baked Starter Kit (3PC)

Includes: Best of the Best Palette, Foundation & Brush
$99.00 $65.00 ( 34 % Off) $188.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Best Seller
4.4
Rated 4.4 out of 5 stars
8,020

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.
$32.00 $19.20 ( 40 % Off)
Select Blush Shade NEW! Cherry Custard (Satin Finish) warm rose & bright pink Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Ethereal Rose (Natural Finish) lavender & soft pink Tropic Hues (Satin Finish) coral, gold & pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Sunlit Rose (Satin Finish) gold & cool pink Summer Orchid (Natural Finish) bright pink, raspberry & champagne Raspberry (Matte Finish) rose pink, soft mauve & neutral beige Tropical Peach (Matte Finish) neutral peach, raspberry & rose Sunswept (Satin Finish) bronze, copper & pink Apricot Berry (Satin Finish) champagne, bronze & berry pink Rosé All Day (Natural Finish) dusty rose, raspberry & pink Coral Cove (Natural Finish) warm pink, peach & champagne Down to Earth (Satin Finish) dusty rose, cool beige & bronze Beachy Horizon (Matte Finish) bronze, coral & pink
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Save 59% Best Seller
3.9
Rated 3.9 out of 5 stars
61,763

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation, Blush, Highlighter & Kabuki Brush
$76.00 $48.00 ( 36 % Off) $118.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Best Seller
3.9
Rated 3.9 out of 5 stars
5,600

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Best Seller
4.0
Rated 4.0 out of 5 stars
6,094

Baked Balance-n-Glow Color Illuminating Foundation

Your favorite foundation, now with a touch of radiance.
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Save 63% Best Seller
3.9
Rated 3.9 out of 5 stars
6,762

Cult Classics Full Face Kit (6 PC)

Includes: Foundation, Primer, Blush, Lipstick, Highlighter & Kabuki Brush
$110.00 $66.00 ( 40 % Off) $178.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Best Seller
4.4
Rated 4.4 out of 5 stars
2,693

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.
$24.00 $14.40 ( 40 % Off)
Select Shade A Latte Love rosy brown In the Buff neutral pink Terracotta Go dusty rose Brick House red berry Jammin' plum berry Very Black Cherry berry brown Just Peachy peach pink Cocoa Motion light caramel Whatta Melonbright pink Sheerly Amazing sheer neutral Figger Than Lifeberry pink
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Best Seller
4.3
Rated 4.3 out of 5 stars
2,667

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!
$24.00 $14.40 ( 40 % Off)
Select Shade Dark Brown Kohl rich brown Deep Charcoal Kohldark gray Smoky Quartz Kohl smoky brown Antique Bronze Kohl golden brown Royal Quartz Kohl chestnut brown Soft Slate Kohl classic taupe Smoky Plum Kohl smoky deep mauve Clove Kohl pale gold Toasted Kohl champagne bronze Smoky Taupe Kohl smoky neutral brown Smoky Amethyst Kohlsmoky purple Khaki Kohl light brown Midnight Blue Kohl deep blue Bronzed Berry Kohlgolden berry Soft Black Kohllight black Deep Black Kohl dark black
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4.1
Rated 4.1 out of 5 stars
3,017

Italian Marble Lipstick

Wrap your pout in multidimensional color for lips like a work of art!
$24.00 $14.40 ( 40 % Off)
Select Shade NEW! Sugared Maple NEW! Prego Berry Vanilla warm pink & light neutral creates sheer pale pink Berry Banana light neutral & berry creates a sheer peach Honey Bun warm neutral & cinnamon creates a classic mauve Strawberry Toffee classic pink & copper creates a bright rose pink Dolce warm neutral & pink creates a sheer coral Al Fresco rosy brown & beige creates a classic warm rose Peach Bellini brick & peach creates a classic brick rose
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Best Seller
4.4
Rated 4.4 out of 5 stars
4,391

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows
$69.00 $45.00 ( 34 % Off) $126 VALUE
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Best Seller
4.2
Rated 4.2 out of 5 stars
2,152

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.
$28.00 $16.80 ( 40 % Off)
Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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Save 55% Best Seller
3.7
Rated 3.7 out of 5 stars
4,546

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation & Kabuki Brush
$48.00 $28.00 ( 41 % Off) $62.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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4.4
Rated 4.4 out of 5 stars
2,244

Spackle Skin Perfecting Primer: Hydrate

Prep your skin for long-wearing makeup with an extra burst of hydration.
$36.00 $21.60 ( 40 % Off)
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Best Seller
4.1
Rated 4.1 out of 5 stars
1,569

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.
$8.64 - $14.40
Select Shade NEW Smoky Night deep gray NEW Olive My Love olive green Blackbird classic black After Midnight dark gray Brown Eyed Girl dark brown Brown Sugar medium brown Graphite charcoal gray Indigo Night deep navy Deep Purplerich purple Beige to Beige brightening beige
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Best Seller
4.4
Rated 4.4 out of 5 stars
1,973

Baked Bronze-n-Brighten Multipurpose Bronzer

Always easy. Never orange.
$36.00 $21.60 ( 40 % Off)
Select Shade Fair (Natural Finish) porcelain to light skin tones Medium (Natural Finish) light to medium skin tones Deep (Natural Finish) medium to deep skin tones
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Best Seller
4.3
Rated 4.3 out of 5 stars
1,493

Spackle Skin Perfecting Primer

Let our first-in-the-game makeup primers create your perfect base.
$21.60 - $22.80
Select Shade NEW! Broad Spectrum Sunscreen SPF 30 Hydrate for dry skin Original Clear for normal skin Diamond subtle glow Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Brighten-n-Blur for oily skin
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4.4
Rated 4.4 out of 5 stars
1,766

Quench-n-Tint Lightweight Tinted Moisturizer

This moisturizing tint is where makeup meets skincare.
$34.00 $20.40 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain/Fair Light Light/Medium Medium Medium/Deep Deep
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4.3
Rated 4.3 out of 5 stars
1,139

Sculpt-n-Stay Waterproof Brow Pencil & Gel

Build your best brows!
$22.00 $13.20 ( 40 % Off)
Select Shade Blonde platinum blonde-golden blonde hair, or auburns Taupe dirty blonde-light brown hair, or if you have a few grays Dark Brown medium brown-dark brown hair Soft Black salt & pepper-black hair, or if you have a few grays
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4.3
Rated 4.3 out of 5 stars
679

Modern Classic Waterproof Lip Liner

Line and shape your pout for long-lasting wear.
$21.00 $12.60 ( 40 % Off)
Select Shade Happy Hazelnut peach brown Radiant Rose medium rose-pink Beautiful Berry wine berry Purely Pink dusty pink Ritzy Red classic red Sassy Spice true neutral Major Mauve warm mauve Nice Neutral neutral pink Invisible Color transparent lip liner
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4.3
Rated 4.3 out of 5 stars
909

Baked Blush-n-Bronze Marbleized 2-in-1

Add a lift and a flush with this multitasker.
$34.00 $20.40 ( 40 % Off)
Select Shade Rose Bronze light pink, soft peach, raspberry & deep bronze Earthy Bronzelight pink, brick, soft bronze & deep bronze Berry Bronzesoft cream, warm coral, rich mulberry & bronze Tropical Bronzewarm apricot, bright pink & bronze Tawny Bronzesoft cream, light pink & soft bronze Ginger Bronzepetal pink, cool brown, soft coral & bronze
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Best Seller
4.6
Rated 4.6 out of 5 stars
325

Brush Bestsellers

Shop our collection of brushes: Kabuki Brush, Foundation Brush, & more!
$9.60 - $15.60
Select Shade Retractable Angled Kabuki Brush travel-friendly brush for precise application Retractable Airbrush Kabuki Brush travel-friendly foundation brush Angled Blush Brush sculpts your cheekbones Full Coverage Foundation Blending Brush applies baked & liquid foundations Dual-Ended Eyeshadow Brush blends colors effortlessly Dual-Ended Blush + Bronzer Brush sculpts and blends your favorite shades Concealer + Foundation Brush blends liquid or powder All-Over Eyeshadow Brush maximum eyeshadow pay-off Full Face Powder Brush sets with the perfect amount of powder Angled Precision Concealer Brush covers with precision Foundation Brush buffs and blends liquid or cream foundations Dual-Ended Setting Powder Brushlayer powders Classic Bronzer Brushsculpts and defines
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4.1
Rated 4.1 out of 5 stars
443

Swipe-n-Line Instant Eye Perfecting Stick

Flip your lids.
$24.00 $14.40 ( 40 % Off)
Select Shade Naturalshadow: shimmery toasted-brown, liner: rich chestnut Earthy shadow: shimmery taupe-green, liner: warm green Dramatic shadow: shimmery sage-gray, liner: stormy blue Classicshadow: shimmery golden-beige, liner: black Smokey shadow: shimmery gray, liner: soft charcoal Warm shadow: shimmery bronze, liner: rich brown Glam shadow: shimmery mauve, liner: deep plum
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4.4
Rated 4.4 out of 5 stars
552

Kajal Longwear Mascara

Lashes as bold as you are.
$26.00 $15.60 ( 40 % Off)
Select Shade Black Brown
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3.6
Rated 3.6 out of 5 stars
616

Always There Lengthening Mascara

Eyes that commit.
$26.00 $15.60 ( 40 % Off)
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Save 53%
4.4
Rated 4.4 out of 5 stars
425

Baked Blurring + Setting Powder

Blur fine lines and imperfections for a soft-focus finish.
$32.00 $14.99 ( 53 % Off)
Select Shade Porcelain/Fair Light/Medium Tan/Deep
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Save 56%
3.8
Rated 3.8 out of 5 stars
585

Cancel-n-Conceal Skin Perfector & Color Corrector

Look on the bright side.
$32.00 $13.99 ( 56 % Off)
Select Shade Porcelain/Fair  Light/Medium  Golden Medium/Sand  Tan/Deep
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Save 56%
4.6
Rated 4.6 out of 5 stars
273

Shadow Skills 4PC Eye Brush Set

Includes: Four Eyeshadow Brushes
$36.00 $28.00 ( 22 % Off) $64 VALUE
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4.4
Rated 4.4 out of 5 stars
430

Better Than ‘Block Skincare-Infused Serum Foundation with Broad Spectrum SPF 50+

With SPF 50+ and nourishing ingredients, it's makeup meets skincare!
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Fair Light Medium Golden Medium Sand Deep
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Save 51%
4.4
Rated 4.4 out of 5 stars
3,696

Love Your Lips Duo

Includes: Lipstick & Lip Liner
$30.00 $22.00 ( 26 % Off) $45.00 VALUE
Select Lip Shade A Latte Love & Sassy Spice a combination of neutral & rosy-brown Figger Than Life & Radiant Rosea combination of rosy pinks Terracotta Go & Happy Hazelnut a combination of flattering neutrals Jammin' & Beautiful Berry a combination of rich berries In the Buff & Purely Pink a combination of dusty & neutral pink Cocoa Motion & Sassy Spice a combination of neutral browns Sheerly Amazing & Nice Neutral a combination of neutral pink & sheer Whatta Melon & Ritzy Reda combination of pink & classic red Brick House & Ritzy Red a combination of rich reds Very Black Cherry & Major Mauve a combination of berry brown & mauve Just Peachy & Major Mauve a combination of mauve & peach-pink
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4.2
Rated 4.2 out of 5 stars
267

Spackle Illuminating Under Eye Primer

Here’s a bright EYEdea!
$24.00 $14.40 ( 40 % Off)
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Save 41%
4.3
Rated 4.3 out of 5 stars
292

Jelly Balm Nourishing Lip Serum

Skincare made for lips.
$22.00 $12.99 ( 40 % Off)
Select Shade Mocha Me Crazy soft neutral brown There She Rosedusty rose Neutral Groundsoft sheer nude Pink Out Loudwarm neutral pink
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