Emily variant PDP A/B Test

  • Balance-Brighten Soldier - Porcelain
    BEST SELLER
    3.9
    Rated 3.9 out of 5 stars
    50,150

    Baked Balance-n-Brighten Color Correcting Foundation

    $38.00
    $38.00
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  • Baked Starter Kit soldier - light
    Save 64%
    4.0
    Rated 4.0 out of 5 stars
    72,733

    Baked Starter Kit (3PC)

    $190.00
    $69.00 $190.00
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  • double take main soldier
    BEST SELLER
    4.0
    Rated 4.0 out of 5 stars
    7,695

    Double Take Baked Full Coverage Foundation

    $38.00
    $38.00
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  • Daily Routine: Natural Finish Full Face Kit - soldier
    Save 60%
    4.0
    Rated 4.0 out of 5 stars
    74,013

    Daily Routine: Natural Finish Full Face Kit (4 PC)

    $120.00
    $48.00 $120.00
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  • Baked Balance-n-Glow Illuminating Foundation soldier in Fair
    BEST SELLER
    4.1
    Rated 4.1 out of 5 stars
    7,033

    Baked Balance-n-Glow Illuminating Foundation

    $38.00
    $38.00
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  • Cult Classics Full Face Kit (6 PC) - soldier
    Save 62%
    4.0
    Rated 4.0 out of 5 stars
    74,057

    Cult Classics Full Face Kit (6 PC)

    $182.00
    $69.00 $182.00
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  • foundationals main soldier
    Save 50%
    3.9
    Rated 3.9 out of 5 stars
    57,259

    Baked Balance-n-Brighten Essentials Kit (2 PC)

    $64.00
    $32.00 $64.00
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  • Light and Full Coverage Kit - Soldier
    Save 50%
    4.0
    Rated 4.0 out of 5 stars
    9,393

    Light and Full Coverage Kit (2 PC)

    $76.00
    $38.00 $76.00
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  • Quench-n-Tint soldier- deep
    BEST SELLER
    4.5
    Rated 4.5 out of 5 stars
    2,582

    Quench-n-Tint Lightweight Tinted Moisturizer

    $34.00
    $34.00 $34.00
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  • Makeup Made Simple Kit Soldier
    Save 56%
    3.9
    Rated 3.9 out of 5 stars
    57,326

    Makeup Made Simple Kit (3PC)

    $102.00
    $45.00 $102.00
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  • Baked Starter Kit - Tuscan Dreams Soldier
    Save 61%
    4.2
    Rated 4.2 out of 5 stars
    2,459

    Baked Starter Kit - Tuscan Dreams (3 PC)

    $178.00
    $69.00 $178.00
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    Save 61%
  • Baked Starter Kit - Tuscan Dreams Soldier
    Save 67%
    4.2
    Rated 4.2 out of 5 stars
    2,459

    The Baked Starter Kit - Tuscan Dreams (3 PC)

    $178.00
    $59.00 $178.00
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    Save 67%
  • 40+ Club Kit (3PC) soldier
    Save 56%
    4.0
    Rated 4.0 out of 5 stars
    62,658

    40+ Club Kit (3PC)

    $96.00
    $42.00 $96.00
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  • Better Than Block Soldier - Sand
    BEST SELLER
    4.5
    Rated 4.5 out of 5 stars
    947

    Better Than ‘Block Skincare-Infused Serum Foundation with Broad Spectrum SPF 50+

    $38.00
    $38.00
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  • Daily Routine Natural Finish Kit Soldier
    Save 63%
    4.0
    Rated 4.0 out of 5 stars
    74,013

    The Daily Routine: Natural Finish Full Face Kit (4 PC)

    $120.00
    $44.00 $120.00
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    Save 63%
  • Baked Starter Kit - Full Coverage (3PC) soldier
    Save 64%
    4.2
    Rated 4.2 out of 5 stars
    15,018

    Baked Starter Kit - Full Coverage (3PC)

    $190.00
    $69.00 $190.00
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    Save 64%
  • The Foundationals Kit - Matte Finish (2PC) soldier
    Save 50%
    4.0
    Rated 4.0 out of 5 stars
    8,139

    Double Take Baked Essentials Kit (2PC)

    $64.00
    $32.00 $64.00
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  • RSVP Yes! Full Face Kit (4 PC) soldier
    Save 71%
    4.2
    Rated 4.2 out of 5 stars
    292

    RSVP Yes! Full Face Kit (4 PC)

    $235.00
    $69.00 $235.00
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  • New Icons main soldier
    Save 61%
    4.4
    Rated 4.4 out of 5 stars
    12,451

    New Icons Kit (6 PC)

    $185.00
    $72.00 $185.00
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  • The Complete Baked Starter Kit - soldier
    Save 70%
    4.5
    Rated 4.5 out of 5 stars
    5,165

    Complete Baked Starter Kit (8 PC)

    $327.00
    $99.00 $327.00
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    Save 70%
  • Foundationals Satin soldier in Fair
    Save 50%
    4.1
    Rated 4.1 out of 5 stars
    7,520

    Baked Balance-n-Glow Essentials Kit (2 PC)

    $64.00
    $32.00 $64.00
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    Save 50%
  • mature skin basics soldier main
    Save 63%
    4.4
    Rated 4.4 out of 5 stars
    6,090

    Mature Skin Basics Kit (3 PC)

    $105.00
    $39.00 $105.00
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    Save 63%
  • Baked to go Balance n glow soldier
    4.2
    Rated 4.2 out of 5 stars
    177

    Baked to Go Balance-n-Glow Illuminating Foundation

    $24.00
    $24.00
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  • Fast & Foolproof Kit Soldier
    Save 63%
    4.5
    Rated 4.5 out of 5 stars
    12,094

    Fast & Fabulous Kit (4 PC)

    $118.00
    $44.00 $118.00
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    Save 63%
Baked Balance-n-Brighten texture image

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