Best Sellers

Baked Balance-n-Brighten Color Correcting Foundation Shade On Model Grid

Best Seller #1 Seller

3.8

Rated 3.8 out of 5 stars

45,661

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!

$38.00 $30.40 ( 20 % Off)

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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The Best of the Best Baked Face Palette Soldier

The Best of the Best Baked Face Palette On Model Before and After Image

Best Seller

4.4

Rated 4.4 out of 5 stars

4,471

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows

$69.00 $40.00 ( 42 % Off) $126 VALUE

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Bliss x LG Mature Skin Must-Haves Soldier

Bliss x LG Mature Skin Must-Haves model B&A

Bliss x LG Mature Skin Must-Haves award image

Save 70%

4.4

Rated 4.4 out of 5 stars

5,044

Mature Skin Must-Haves (6 PC)

Includes: Best of the Best Palette, Foundation, Brush, Cleanser, Moisturizer & Eye Cream

$150.00 $78.00 ( 48 % Off) $256.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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New Best Seller

3.8

Rated 3.8 out of 5 stars

41,661

Baked Starter Kit - Tuscan Dreams

Includes: Best of the Best Tuscan Dreams Palette, Foundation & Brush

$103.00 $65.00 ( 36 % Off) $176.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 69% #1 Seller

4.1

Rated 4.1 out of 5 stars

11,421

Baked Starter Kit (3PC)

Includes: Best of the Best Palette, Foundation & Brush

$99.00 $59.00 ( 40 % Off) $188.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

TRY BEFORE YOU BUY ADD TO BAG

Save 55% New

4.6

Rated 4.6 out of 5 stars

130

The Wonder Balm Everyday Kit (3PC)

Includes Wonder Balm & Brush!

$69.00 $39.00 ( 43 % Off) $86 VALUE

Select Shade Pinch-Me Pink classic neutral pink Rosy Refresh rich warm rose

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Best Seller

3.9

Rated 3.9 out of 5 stars

5,778

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.

$38.00 $30.40 ( 20 % Off)

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 62%

3.9

Rated 3.9 out of 5 stars

53,749

The Daily Essentials Kit

Includes: Best of the Best Palette, Foundation, Brush, Cleanser, Moisturizer & Eye Cream

$109.00 $70.00 ( 35 % Off) $186.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Best Seller

4.0

Rated 4.0 out of 5 stars

6,195

Baked Balance-n-Glow Illuminating Foundation

Your favorite foundation, now with a touch of radiance.

$38.00 $30.40 ( 20 % Off)

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 60% New

3.9

Rated 3.9 out of 5 stars

47,062

The Wonder Balm Heroes Kit (5PC)

Includes: Foundation, Blush, Skin Tint & 2 Brushes

$98.00 $59.00 ( 39 % Off) $148 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 63% Best Seller

3.9

Rated 3.9 out of 5 stars

62,654

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation, Blush, Highlighter & Kabuki Brush

$76.00 $44.00 ( 42 % Off) $118.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 66% Best Seller

3.9

Rated 3.9 out of 5 stars

6,856

Cult Classics Full Face Kit (6 PC)

Includes: Foundation, Primer, Blush, Lipstick, Highlighter & Kabuki Brush

$110.00 $60.00 ( 45 % Off) $178.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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New Best Seller

4.6

Rated 4.6 out of 5 stars

268

The Best of the Best Tuscan Dreams

Includes Blush, Bronzer, Highlighters & Eyeshadows

$69.00 $49.00 ( 28 % Off) $114 VALUE

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Save 60% Best Seller

3.9

Rated 3.9 out of 5 stars

55,759

The 40+ Club Kit (3PC)

Includes Foundation, Blush, & Brush

$59.00 $38.00 ( 35 % Off) $94.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 64%

4.3

Rated 4.3 out of 5 stars

8,461

The New Icons Kit (6 PC)

Includes: Foundation, Primer, Eyeshadow, Blush, Lipstick, & Kabuki Brush

$110.00 $66.00 ( 40 % Off) $181.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Join the Waitlist Best Seller

Rest Assured Eye Cream

Brightens and soothes dark under eye circles!

$25.00 $17.50 ( 30 % Off)

JOIN THE WAITLIST

Best Seller

4.4

Rated 4.4 out of 5 stars

8,179

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.

$32.00 $25.60 ( 20 % Off)

Select Blush Shade Ethereal Rose (Natural Finish) lavender & soft pink Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Summer Orchid (Natural Finish)bright pink, raspberry & champagne Starfish Island (Natural Finish) soft pink, raspberry & champagne Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Tropic Hues (Satin Finish) coral, gold & pink Sunlit Rose (Satin Finish) gold & cool pink Cherry Custard (Satin Finish) warm rose & bright pink Beachy Horizon (Matte Finish) bronze, coral & pink Sunswept (Satin Finish) bronze, copper & pink Rosé All Day (Natural Finish) dusty rose, raspberry & pink Tropical Peach (Matte Finish) neutral peach, raspberry & rose Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige

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Best Seller

4.4

Rated 4.4 out of 5 stars

2,841

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.

$24.00 $19.20 ( 20 % Off)

Select Shade NEW! Pink About It warm pink NEW! Sugar & Spice warm nude NEW! Plum Happy plum brown Sheerly Amazing sheer neutral In the Buff neutral pink Just Peachy peach pink Jammin' plum berry Cocoa Motion light caramel Figger Than Life berry pink Terracotta Go dusty rose Brick House red berry Very Black Cherry berry brown A Latte Love rosy brown

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Kajal Longwear Eyeliner Soldier in Dark Brown Kohl

Best Seller

4.3

Rated 4.3 out of 5 stars

2,751

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!

$24.00 $19.20 ( 20 % Off)

Select Shade Deep Black Kohl dark black Soft Black Kohl light black Smoky Quartz Kohl smoky brown Royal Quartz Kohl chestnut brown Smoky Plum Kohl smoky deep mauve Smoky Taupe Kohl smoky neutral brown Smoky Amethyst Kohl smoky purple Soft Slate Kohl classic taupe Khaki Kohl light brown Midnight Blue Kohl deep blue Dark Brown Kohl rich brown Deep Charcoal Kohl dark gray Clove Kohl pale gold Antique Bronze Kohlgolden brown Toasted Kohlchampagne bronze Bronzed Berry Kohlgolden berry

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Save 55% Best Seller

3.9

Rated 3.9 out of 5 stars

6,475

Light and Full Coverage Kit (2 PC)

Includes: Two Foundations, Two Finishes.

$68.00 $34.00 ( 50 % Off) $76.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 50% New

3.8

Rated 3.8 out of 5 stars

44,139

The Pro-Aging Kit (4PC)

Includes: Foundation, Serum, Moisturizer & Brush

$89.00 $60.00 ( 32 % Off) $120 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Best Seller

4.3

Rated 4.3 out of 5 stars

2,235

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.

$28.00 $22.40 ( 20 % Off)

Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep

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Best Seller

4.1

Rated 4.1 out of 5 stars

1,652

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.

$24.00 $19.20 ( 20 % Off)

Select Shade Smoky Night Olive My Love Blackbird classic black After Midnight dark gray Brown Eyed Girl dark brown Brown Sugar medium brown Graphite charcoal gray Indigo Night deep navy Deep Purple rich purple Beige to Beige brightening beige

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Best Seller

4.4

Rated 4.4 out of 5 stars

2,016

Baked Bronze-n-Brighten Multipurpose Bronzer

Always easy. Never orange.

$36.00 $28.80 ( 20 % Off)

Select Shade Fair (Natural Finish) porcelain to light skin tones Medium (Natural Finish) light to medium skin tones Deep (Natural Finish) medium to deep skin tones

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Save 60% Best Seller

3.8

Rated 3.8 out of 5 stars

2,711

Makeup Made Simple Kit (3PC)

Includes: Foundation, Primer & Kabuki Brush

$59.00 $39.00 ( 33 % Off) $98.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

TRY BEFORE YOU BUY ADD TO BAG

foundationals natural finish soldier image golden medium

Save 55% Best Seller

3.7

Rated 3.7 out of 5 stars

4,567

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation & Kabuki Brush

$48.00 $28.00 ( 41 % Off) $62.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

TRY BEFORE YOU BUY ADD TO BAG

Best Seller

4.4

Rated 4.4 out of 5 stars

1,272

Retractable Angled Kabuki Brush

This travel-friendly brush has the perfect shape for blending and sculpting.

$24.00 $19.20 ( 20 % Off)

TRY BEFORE YOU BUY ADD TO BAG

Best Seller

4.6

Rated 4.6 out of 5 stars

1,348

Retractable Airbrush Kabuki Brush

Get seamless coverage with our expert makeup brush.

$24.00 $19.20 ( 20 % Off)

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Best Seller

4.6

Rated 4.6 out of 5 stars

338

Brush Bestsellers

Shop our collection of brushes: Kabuki Brush, Foundation Brush, & more!

$12.32 - $19.20

Select Shade Retractable Angled Kabuki Brush travel-friendly brush for precise application Retractable Airbrush Kabuki Brush travel-friendly foundation brush Full Coverage Foundation Blending Brush applies baked & liquid foundations Angled Blush Brush sculpts your cheekbones Dual-Ended Eyeshadow Brush blends colors effortlessly Dual-Ended Blush + Bronzer Brush sculpts and blends your favorite shades Setting Powder Brush sets for long-lasting makeup Face + Body Brush a radiant glow from head to toe Angled Precision Concealer Brush covers with precision Dual-Ended Highlighter Brush customize your glow Full Face Powder Brush sets with the perfect amount of powder Foundation Brush buffs and blends liquid or cream foundations All-Over Eyeshadow Brush maximum eyeshadow pay-off

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Save 48% Best Seller

4.5

Rated 4.5 out of 5 stars

183

The Wonder Balm Starter Kit

Includes Wonder Balm & Brush!

$45.00 $28.00 ( 37 % Off) $54.00 VALUE

Select Shade Nice-n-Natural universal neutral illuminator Pinch-Me Pink classic neutral pink Rosy Refresh rich warm rose

TRY BEFORE YOU BUY ADD TO BAG

Save 63% Best Seller

4.2

Rated 4.2 out of 5 stars

15,249

Daily Routine Full Coverage Kit

Includes: Foundation (Full Coverage), Blush, Highlighter, & Brush

$84.00 $44.00 ( 47 % Off) $120.00 VALUE

Select Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

TRY BEFORE YOU BUY ADD TO BAG

Save 53% New

3.9

Rated 3.9 out of 5 stars

46,574

The Dark Spot Solution Kit - Natural Finish

Includes: Foundation, Brush, Serum & Moisturizer

$80.00 $56.00 ( 30 % Off) $118.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

TRY BEFORE YOU BUY ADD TO BAG

Frequently
Asked Questions

What are your top bestsellers?

Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!

What products are best for everyday makeup?

Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our Makeup Made Simple Kit (3PC), which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our 4PC Daily Routine Kit is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our 6PC Cult Classics Kit, which includes everything you need for a complete makeup look.

What is baked makeup?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

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Frequently
Asked Questions