Baked Foundation, Blush, Eyeshadow & More

  • Balance-Brighten Soldier - Porcelain
    Baked Balance-n-Brighten Model B&A in Light
    Baked Starter Kit Full Coverage Award Winning Image
    BEST SELLER
    3.9
    Rated 3.9 out of 5 stars
    49,533

    Baked Balance-n-Brighten Color Correcting Foundation

    $38.00
    $30.40 $38.00
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  • foundationals main soldier
    BNB Model B&A Older Model - Light
    Baked Starter Kit Full Coverage Award Winning Image
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    3.8
    Rated 3.8 out of 5 stars
    51,006

    Foundationals Kit - Natural Finish (2PC)

    $64.00
    $28.00 $64.00
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  • Double Take Baked Soldier - Medium
    Laura Geller Double Take Baked Foundation Before and After model image in shade Toffee
    Award winning badges image
    BEST SELLER
    4.0
    Rated 4.0 out of 5 stars
    7,412

    Double Take Baked Full Coverage Foundation

    $38.00
    $30.40 $38.00
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  • The Foundationals Kit - Matte Finish (2PC) soldier
    Double Take Baked Model B&A in Fair
    Award winning badges image
    Save 56%
    4.0
    Rated 4.0 out of 5 stars
    7,809

    Foundationals Kit - Matte Finish (2PC)

    $64.00
    $28.00 $64.00
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  • Baked Balance-n-Glow Color Illuminating Foundation soldier in Fair
    Balance-n-Glow Model B&A in fair
    Award winning badges image
    BEST SELLER
    4.0
    Rated 4.0 out of 5 stars
    6,934

    Baked Balance-n-Glow Illuminating Foundation

    $38.00
    $30.40 $38.00
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    BEST SELLER
  • Foundationals Satin soldier in Light
    Baked Balance-n-Glow Color Illuminating Foundation model B&A in shade Light
    Awards image
    Save 56%
    4.1
    Rated 4.1 out of 5 stars
    7,374

    Foundationals Kit - Satin Finish (2PC)

    $64.00
    $28.00 $64.00
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  • Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
    Baked Starter Kit Full Coverage Award Winning Image
    Save 67%
    4.0
    Rated 4.0 out of 5 stars
    70,387

    Baked Starter Kit (3PC)

    $190.00
    $62.00 $190.00
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  • Best of the Best Palette with back of package instructions
    BOTB B&A Charlotte
    Award winning badge image
    Save 65%
    4.5
    Rated 4.5 out of 5 stars
    4,746

    Best of the Best Baked Face Palette

    $126.00
    $44.00 $126.00
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  • Baked Starter Kit - Tuscan Dreams in light
    Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
    Baked Starter Kit Full Coverage Award Winning Image
    Save 61%
    Today's Deal
    4.2
    Rated 4.2 out of 5 stars
    2,187

    Baked Starter Kit - Tuscan Dreams (3 PC)

    $178.00
    $69.00 $178.00
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    Today's Deal
  • The Best of the Best Tuscan Dreams Soldier
    The Best of the Best Tuscan Dreams Model B&A
    Save 61%
    4.6
    Rated 4.6 out of 5 stars
    492

    Best of the Best Tuscan Dreams

    $114.00
    $44.00 $114.00
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  • Baked Icons back of palette
    Baked Icons Complete Full Face Palette product benefits
    Baked Icons Complete Full Face Palette full face model
    Save 64%
    4.7
    Rated 4.7 out of 5 stars
    244

    Baked Icons Complete Full Face Palette

    $146.00
    $53.00 $146.00
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  • Blush-n-Brighten soldier - pink buttercream
    Blush-n-Brighten Model Grid in pink buttercream
    Award winning badge image
    BEST SELLER
    4.4
    Rated 4.4 out of 5 stars
    9,539

    Baked Blush-n-Brighten Marbleized Blush

    $32.00
    $25.60 $32.00
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    BEST SELLER
  • The 40+ Club Kit (3PC) soldier in Light
    Balance-n-Brighten Model B&A in Fair
    Baked Starter Kit Full Coverage Award Winning Image
    Save 61%
    4.0
    Rated 4.0 out of 5 stars
    61,751

    40+ Club Kit (3PC)

    $96.00
    $37.00 $96.00
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  • Light and Full Coverage Kit - Soldier
    Light & Full Coverage - Model B&A - Golden Medium
    Baked Starter Kit Full Coverage Award Winning Image
    Save 55%
    4.0
    Rated 4.0 out of 5 stars
    8,951

    Light and Full Coverage Kit (2 PC)

    $76.00
    $34.00 $76.00
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  • Makeup Made Simple Kit Soldier
    Baked Balance-n-Brighten Model B&A in Light
    Baked Starter Kit Full Coverage Award Winning Image
    Save 61%
    3.9
    Rated 3.9 out of 5 stars
    50,242

    Makeup Made Simple Kit (3PC)

    $102.00
    $40.00 $102.00
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  • The Complete Baked Starter Kit - soldier
    The Complete Baked Starter Kit - Model B&A
    The Complete Baked Starter Kit - texture
    Save 73%
    4.5
    Rated 4.5 out of 5 stars
    5,074

    Complete Baked Starter Kit (8 PC)

    $327.00
    $89.00 $327.00
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  • Cult Classics Full Face Kit (6 PC) - medium
    Cult Classics B&A Medium
    Baked Starter Kit Full Coverage Award Winning Image
    Save 66%
    4.0
    Rated 4.0 out of 5 stars
    73,004

    Cult Classics Full Face Kit (6 PC)

    $182.00
    $62.00 $182.00
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  • Double Take Baked Bronzer - Solider
    Double Take Baked Bronzer - BA Medium
    NEW
    4.8
    Rated 4.8 out of 5 stars
    17

    Double Take Baked Bronzer

    $34.00
    $27.20 $34.00
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    NEW
  • Glow Highlighter - Soldier - Portofino
    Glow Highlighter Model B&A Portofino
    Award winning badge image
    4.5
    Rated 4.5 out of 5 stars
    1,321

    Baked Natural Glow Highlighter

    $24.00
    $19.20 $24.00
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  • All Seasons of Beauty Kit - Timeless Tones solider fair
    All Seasons of Beauty Kit - Timeless Tones group texture
    Save 69%
    4.5
    Rated 4.5 out of 5 stars
    73

    All Seasons of Beauty Kit - Timeless Tones (4PC)

    $142.00
    $44.00 $142.00
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  • The Delectables 14 Multi-Finish Baked Eyeshadows Timeless Tones - soldier
    The Delectables 14 Multi-Finish Baked Eyeshadows Timeless Tones BA
    The Delectables 14 Multi-Finish Baked Eyeshadows Timeless Tones - where to apply
    4.6
    Rated 4.6 out of 5 stars
    54

    Delectables 14 Multi-Finish Baked Eyeshadows Timeless Tones

    $56.00
    $27.00 $56.00
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  • All Day Eye Kit Earthy Essentials - soldier
    All Day Eye Kit Earthy Essentials - texture
    Delectables Earthy Essentials - benefits
    Save 68%
    4.5
    Rated 4.5 out of 5 stars
    66

    All Day Eye Kit (5 PC)

    $109.00
    $35.00 $109.00
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    Save 68%
  • The Delectables Eyeshadow Soldier
    The Delectables Baked Eyeshadow Palette Earthy Essentials product benefits
    4.4
    Rated 4.4 out of 5 stars
    699

    Delectables Baked Eyeshadow Palette Earthy Essentials

    $56.00
    $27.00 $56.00
    Shop Now
Baked Balance-n-Brighten texture image

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Frequently Asked Questions

  • What is baked makeup and what makes it different?

    Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

  • Can I use baked makeup on dry skin?

    Baked makeup is suitable for all skin types. If you're struggling with dry skin, we recommend starting with the Hydrate version of our Spackle Skin Perfecting Primer for an extra burst of moisture before applying your baked products.

  • Do I need to use setting powder with baked foundations?

    Nope! Your baked makeup shouldn't require extra setting powder to stay in place all day.

  • What are the benefits of baked makeup?

    Thanks to the lightweight formula, baked makeup resists settling, creasing or caking into fine lines and wrinkles, so it's a wonderful choice for those with mature skin or other skin concerns.

  • Does baked makeup work well with my other makeup products?

    Yes! You can happily mix and match any of our Laura Geller products.

  • How do I find the right shade?

    Our pros are standing by to help you find the perfect shade for your skin tone. Start a live chat to speak with one of our shade matching pros! The live chat box will be at the bottom right of your screen on your computer or phone.

  • Which brushes do you recommend to use with baked makeup?

    While many of our Laura Geller makeup brushes work well with our baked products, our Kabuki Brush family is always a safe bet. Try the Retractable Airbrush Kabuki Brush for foundation and the Retractable Angled Kabuki Brush for custom coverage and color products.

  • What is your return policy?

    We want you to fall in love with your Laura Geller purchase. If you're not satisfied for any reason, we invite you to return or exchange your products. To process a return, click here. In order to continue offering high-quality makeup at affordable prices, returns to your original payment method include a small $4.99 handling fee per order.

    Exchanges are completely FREE, and choosing the Shop Now option adds 25% extra value to your balance.

New Arrivals

  • Learn More

    What makes baked makeup better? These unique makeup products deliver the weightlessness of a powder with the coverage and flexibility of cream makeup. It's our signature formula and there's nothing quite like it! Our Baked products begin as cream pigments that are baked on terracotta tiles by Italian artisans for 24 hours. The result is a silky texture that feels so lightweight on your skin, you'll barely notice it.Our artisanal baking process means this makeup is so much more than traditional pressed powders. Our Baked foundations, blushes, bronzers, highlighters, and eyeshadows always apply effortlessly, blend seamlessly, and provide buildable color without ever looking cakey or settling into fine lines. Plus, many of our Baked makeup products feature beautiful swirls of multidimensional marbled pigments that work together to create depth and dimension directly on your skin for a unique look.The makeup in our iconic Baked collection includes the bestselling Balance-n-Brighten Foundation, known for its ability to color-correct redness, sun spots, and other areas of discoloration while creating the most natural finish that looks like great skin. Our Baked Blush-n-Brighten adds a flush of multidimensional color that looks natural and gorgeous, while our Baked Natural Glow Highlighters deliver a lifted, radiant look without a speck of glitter, shimmer, or sparkle. These products work beautifully on all skin types, especially on those with uneven texture and fine lines.Our Baked makeup is as good for your skin as it is beautiful to wear thanks to added antioxidants that can help hydrate dry skin and protect stressed skin. Plus, these lightweight formulas allow your skin to breathe while providing a lasting finish without needing to touch up your makeup all day.Discover innovation behind Laura Geller's revolutionary Baked makeup collection and see why these bestselling beauty products have earned cult-favorite status among Geller Gals the world over!