Baked Foundation, Blush, Eyeshadow & More

  • Baked Icons back of palette
    Baked Icons Complete Full Face Palette product benefits
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    Baked Icons Complete Full Face Palette

    $146.00
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  • Best of the Best Cream Starter Kit (3PC) - Porcelain
    Best of the Best Cream Full Face Basics BA2
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    New dotwhack in red
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    Best of the Best Cream Starter Kit (3PC)

    $232.00
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  • Baked Starter Kit Full Coverage - Tuscan Dreams soldier
    Double Take Baked Model B&A in Fair
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    Baked Starter Kit Full Coverage - Tuscan Dreams (3 PC)

    $178.00
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  • All Seasons of Beauty Kit - Timeless Tones solider fair
    All Seasons of Beauty Kit - Timeless Tones group texture
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    All Seasons of Beauty Kit - Timeless Tones (4PC)

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  • The Delectables 14 Multi-Finish Baked Eyeshadows Timeless Tones - soldier
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    Delectables 14 Multi-Finish Baked Eyeshadows Timeless Tones

    $56.00
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  • The Ultimate Palette Essentials Kit - Minimalism Maximized Soldier
    The Ultimate Palette Essentials Kit - Minimalism Maximized Model B&A in Medium
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    Ultimate Palette Essentials Kit - Minimalism Maximized (5PC)

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  • The Ultimate Palette Minimalism Maximized soldier
    The Ultimate Palette Essentials Kit - Minimalism Maximized Textures
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    Ultimate Palette 31 Baked Eyeshadows: Minimalism Maximized

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  • Best of the Best Palette with back of package instructions
    BOTB B&A Charlotte
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    Best of the Best Baked Face Palette

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  • The Best of the Best Tuscan Dreams Soldier
    The Best of the Best Tuscan Dreams Model B&A
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    Rated 4.6 out of 5 stars
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    Best of the Best Tuscan Dreams

    $114.00
    $59.00 $114.00
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  • The Delectables Eyeshadow Soldier
    The Delectables Baked Eyeshadow Palette Earthy Essentials product benefits
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    Rated 4.3 out of 5 stars
    683

    Delectables Baked Eyeshadow Palette Earthy Essentials

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  • All Day Eye Kit Earthy Essentials - soldier
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    4.5
    Rated 4.5 out of 5 stars
    51

    All Day Eye Kit (5 PC)

    $109.00
    $39.00 $109.00
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  • Baked Starter Kit - Full Coverage (3PC) soldier
    Double Take Baked Model B&A in Fair
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    Rated 4.2 out of 5 stars
    14,400

    Baked Starter Kit - Full Coverage (3PC)

    $190.00
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  • The Complete Baked Starter Kit - soldier
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    Complete Baked Starter Kit (8 PC)

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  • Geller's Greatest Lift-n-Glow Baked Face Trio soldier
    Geller's Greatest Lift-n-Glow Baked Face Trio model B&A
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    Geller's Greatest Lift-n-Glow Baked Face Trio

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Baked Balance-n-Brighten texture image

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Frequently Asked Questions

  • What is baked makeup and what makes it different?

    Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

  • Can I use baked makeup on dry skin?

    Baked makeup is suitable for all skin types. If you're struggling with dry skin, we recommend starting with the Hydrate version of our Spackle Skin Perfecting Primer for an extra burst of moisture before applying your baked products.

  • Do I need to use setting powder with baked foundations?

    Nope! Your baked makeup shouldn't require extra setting powder to stay in place all day.

  • What are the benefits of baked makeup?

    Thanks to the lightweight formula, baked makeup resists settling, creasing or caking into fine lines and wrinkles, so it's a wonderful choice for those with mature skin or other skin concerns.

  • Does baked makeup work well with my other makeup products?

    Yes! You can happily mix and match any of our Laura Geller products.

  • How do I find the right shade?

    Our pros are standing by to help you find the perfect shade for your skin tone. Start a live chat to speak with one of our shade matching pros! The live chat box will be at the bottom right of your screen on your computer or phone.

  • Which brushes do you recommend to use with baked makeup?

    While many of our Laura Geller makeup brushes work well with our baked products, our Kabuki Brush family is always a safe bet. Try the Retractable Airbrush Kabuki Brush for foundation and the Retractable Angled Kabuki Brush for custom coverage and color products.

  • What is your return policy?

    We want you to fall in love with your Laura Geller purchase. If you're not satisfied for any reason, we invite you to return or exchange your products. To process a return, click here. In order to continue offering high-quality makeup at affordable prices, returns to your original payment method include a small $4.99 handling fee per order.

    Exchanges are completely FREE, and choosing the Shop Now option adds 25% extra value to your balance.

New Arrivals

  • Learn More

    What makes baked makeup better? These unique makeup products deliver the weightlessness of a powder with the coverage and flexibility of cream makeup. It's our signature formula and there's nothing quite like it! Our Baked products begin as cream pigments that are baked on terracotta tiles by Italian artisans for 24 hours. The result is a silky texture that feels so lightweight on your skin, you'll barely notice it.Our artisanal baking process means this makeup is so much more than traditional pressed powders. Our Baked foundations, blushes, bronzers, highlighters, and eyeshadows always apply effortlessly, blend seamlessly, and provide buildable color without ever looking cakey or settling into fine lines. Plus, many of our Baked makeup products feature beautiful swirls of multidimensional marbled pigments that work together to create depth and dimension directly on your skin for a unique look.The makeup in our iconic Baked collection includes the bestselling Balance-n-Brighten Foundation, known for its ability to color-correct redness, sun spots, and other areas of discoloration while creating the most natural finish that looks like great skin. Our Baked Blush-n-Brighten adds a flush of multidimensional color that looks natural and gorgeous, while our Baked Natural Glow Highlighters deliver a lifted, radiant look without a speck of glitter, shimmer, or sparkle. These products work beautifully on all skin types, especially on those with uneven texture and fine lines.Our Baked makeup is as good for your skin as it is beautiful to wear thanks to added antioxidants that can help hydrate dry skin and protect stressed skin. Plus, these lightweight formulas allow your skin to breathe while providing a lasting finish without needing to touch up your makeup all day.Discover innovation behind Laura Geller's revolutionary Baked makeup collection and see why these bestselling beauty products have earned cult-favorite status among Geller Gals the world over!