All Makeup

Kajal Longwear Eyeliner Soldier in Dark Brown Kohl
Best Seller
4.3
Rated 4.3 out of 5 stars
2,667

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!
$24.00 $14.40 ( 40 % Off)
Select Shade Dark Brown Kohl rich brown Deep Charcoal Kohldark gray Smoky Quartz Kohl smoky brown Antique Bronze Kohl golden brown Royal Quartz Kohl chestnut brown Soft Slate Kohl classic taupe Smoky Plum Kohl smoky deep mauve Clove Kohl pale gold Toasted Kohl champagne bronze Smoky Taupe Kohl smoky neutral brown Smoky Amethyst Kohlsmoky purple Khaki Kohl light brown Midnight Blue Kohl deep blue Bronzed Berry Kohlgolden berry Soft Black Kohllight black Deep Black Kohl dark black
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double take baked full coverage foundation soldier image
Best Seller
3.9
Rated 3.9 out of 5 stars
5,600

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Best Seller
4.0
Rated 4.0 out of 5 stars
6,094

Baked Balance-n-Glow Color Illuminating Foundation

Your favorite foundation, now with a touch of radiance.
$38.00 $22.80 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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foundationals natural finish soldier image golden medium
Save 55% Best Seller
3.7
Rated 3.7 out of 5 stars
4,546

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation & Kabuki Brush
$48.00 $28.00 ( 41 % Off) $62.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Best Seller
4.4
Rated 4.4 out of 5 stars
2,692

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.
$24.00 $14.40 ( 40 % Off)
Select Shade A Latte Love rosy brown In the Buff neutral pink Terracotta Go dusty rose Brick House red berry Jammin' plum berry Very Black Cherry berry brown Just Peachy peach pink Cocoa Motion light caramel Whatta Melonbright pink Sheerly Amazing sheer neutral Figger Than Lifeberry pink
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New
5.0
Rated 5.0 out of 5 stars
3

Spackle Mist Boost with Cooling Aloe

Keep stressed skin cool!
$32.00 $19.20 ( 40 % Off)
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Italian Marble Lipstick Soldier
Italian Marble Lipstick On Model Grid
Italian Marble Lipstick PLP Awards Image
4.1
Rated 4.1 out of 5 stars
3,017

Italian Marble Lipstick

Wrap your pout in multidimensional color for lips like a work of art!
$24.00 $14.40 ( 40 % Off)
Select Shade NEW! Sugared Maple NEW! Prego Berry Vanilla warm pink & light neutral creates sheer pale pink Berry Banana light neutral & berry creates a sheer peach Honey Bun warm neutral & cinnamon creates a classic mauve Strawberry Toffee classic pink & copper creates a bright rose pink Dolce warm neutral & pink creates a sheer coral Al Fresco rosy brown & beige creates a classic warm rose Peach Bellini brick & peach creates a classic brick rose
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Best Seller
4.2
Rated 4.2 out of 5 stars
2,150

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.
$28.00 $16.80 ( 40 % Off)
Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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Save 50% New
4.3
Rated 4.3 out of 5 stars
2,269

The Under Cover Kit (2PC)

Includes: long wear concealer & a brush
$39.00 $26.00 ( 33 % Off) $52.00 VALUE
Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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Spackle Skin Perfecting Primer: Hydrate Soldier
Spackle Skin Perfecting Primer: Hydrate On Model Before and After Image
Spackle Skin Perfecting Primer: Hydrate PLP Award Image
4.4
Rated 4.4 out of 5 stars
2,244

Spackle Skin Perfecting Primer: Hydrate

Prep your skin for long-wearing makeup with an extra burst of hydration.
$36.00 $21.60 ( 40 % Off)
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Best Seller
4.1
Rated 4.1 out of 5 stars
1,569

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.
$8.64 - $14.40
Select Shade NEW Smoky Night deep gray NEW Olive My Love olive green Blackbird classic black After Midnight dark gray Brown Eyed Girl dark brown Brown Sugar medium brown Graphite charcoal gray Indigo Night deep navy Deep Purplerich purple Beige to Beige brightening beige
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Best Seller
4.4
Rated 4.4 out of 5 stars
1,973

Baked Bronze-n-Brighten Multipurpose Bronzer

Always easy. Never orange.
$36.00 $21.60 ( 40 % Off)
Select Shade Fair (Natural Finish) porcelain to light skin tones Medium (Natural Finish) light to medium skin tones Deep (Natural Finish) medium to deep skin tones
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Best Seller
4.6
Rated 4.6 out of 5 stars
1,313

Retractable Airbrush Kabuki Brush

Get seamless coverage with our expert makeup brush.
$24.00 $14.40 ( 40 % Off)
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Best Seller
4.4
Rated 4.4 out of 5 stars
1,218

Retractable Angled Kabuki Brush

This travel-friendly brush has the perfect shape for blending and sculpting.
$24.00 $14.40 ( 40 % Off)
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Makeup Made Simple Kit (3PC) Soldier
Save 60% Best Seller
3.8
Rated 3.8 out of 5 stars
2,686

Makeup Made Simple Kit (3PC)

Includes: Foundation, Primer & Kabuki Brush
$59.00 $39.00 ( 33 % Off) $98.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Spackle Skin Perfecting Primer Award Winning Image
Best Seller
4.3
Rated 4.3 out of 5 stars
1,493

Spackle Skin Perfecting Primer

Let our first-in-the-game makeup primers create your perfect base.
$21.60 - $22.80
Select Shade NEW! Broad Spectrum Sunscreen SPF 30 Hydrate for dry skin Original Clear for normal skin Diamond subtle glow Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Brighten-n-Blur for oily skin
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Save 62%
4.3
Rated 4.3 out of 5 stars
8,214

The New Icons Kit (6 PC)

Includes: Foundation, Primer, Eyeshadow, Blush, Lipstick, & Kabuki Brush
$110.00 $69.00 ( 37 % Off) $181.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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TikTok Favorites
4.1
Rated 4.1 out of 5 stars
1,674

Serum Blush Cheek Tint

Effortlessly radiant and refreshing sheer color!
$30.00 $18.00 ( 40 % Off)
Select Blush Shade Casual Coral bright apricot Practical Pink rosy pink Beautiful Blossom soft pink Refreshing Rose dusty rose Blushing Berry rich berry Poppy Peach peachy pink Graceful Guava bright coral
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Baked Natural Glow Highlighter Soldier
Baked Natural Glow Highlighter On Model Before and After Image
Baked Natural Glow Highlighter PLP Awards Image
4.5
Rated 4.5 out of 5 stars
1,121

Baked Natural Glow Highlighter

Glow without the glitter.
$24.00 $14.40 ( 40 % Off)
Select Shade French Vanilla soft sheer cream Portofinosoft sheer champagne
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4.4
Rated 4.4 out of 5 stars
1,766

Quench-n-Tint Lightweight Tinted Moisturizer

This moisturizing tint is where makeup meets skincare.
$34.00 $20.40 ( 40 % Off)
Select Foundation Shade
Find Your Shade
Porcelain/Fair Light Light/Medium Medium Medium/Deep Deep
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4.3
Rated 4.3 out of 5 stars
1,139

Sculpt-n-Stay Waterproof Brow Pencil & Gel

Build your best brows!
$22.00 $13.20 ( 40 % Off)
Select Shade Blonde platinum blonde-golden blonde hair, or auburns Taupe dirty blonde-light brown hair, or if you have a few grays Dark Brown medium brown-dark brown hair Soft Black salt & pepper-black hair, or if you have a few grays
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4.3
Rated 4.3 out of 5 stars
679

Modern Classic Waterproof Lip Liner

Line and shape your pout for long-lasting wear.
$21.00 $12.60 ( 40 % Off)
Select Shade Happy Hazelnut peach brown Radiant Rose medium rose-pink Beautiful Berry wine berry Purely Pink dusty pink Ritzy Red classic red Sassy Spice true neutral Major Mauve warm mauve Nice Neutral neutral pink Invisible Color transparent lip liner
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Save 50% Award Winning*
4.4
Rated 4.4 out of 5 stars
949

Spackle Skin Perfecting Primer Duos

Includes: Two Spackle Primers
$36.00 - $38.00 $72.00 VALUE
Select Shade NEW Broad Spectrum Sunscreen SPF 30 universal sun protection Hydrate for dry skin Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Diamond subtle glow Brighten-n-Blur for oily skin Original Clear for normal skin
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3.9
Rated 3.9 out of 5 stars
809

Spackle Waterproof Eyeshadow Primer

Insure your eyeshadow against smudges and fading.
$24.00 $14.40 ( 40 % Off)
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4.1
Rated 4.1 out of 5 stars
298

Full Face Powder Brush

Use it to set makeup or smooth your coverage.
$22.00 $13.20 ( 40 % Off)
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Spackle Skin Perfecting Primer: Brighten-n-Blur Soldier
Spackle Skin Perfecting Primer: Brighten-n-Blur On Model Before and After
Spackle Skin Perfecting Primer: Brighten-n-Blur PLP Award Image
3.4
Rated 3.4 out of 5 stars
913

Spackle Skin Perfecting Primer: Brighten-n-Blur

Blur pores and fine lines while boosting radiance.
$36.00 $21.60 ( 40 % Off)
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Best Seller
4.6
Rated 4.6 out of 5 stars
325

Brush Bestsellers

Shop our collection of brushes: Kabuki Brush, Foundation Brush, & more!
$9.60 - $15.60
Select Shade Retractable Angled Kabuki Brush travel-friendly brush for precise application Retractable Airbrush Kabuki Brush travel-friendly foundation brush Angled Blush Brush sculpts your cheekbones Full Coverage Foundation Blending Brush applies baked & liquid foundations Dual-Ended Eyeshadow Brush blends colors effortlessly Dual-Ended Blush + Bronzer Brush sculpts and blends your favorite shades Concealer + Foundation Brush blends liquid or powder All-Over Eyeshadow Brush maximum eyeshadow pay-off Full Face Powder Brush sets with the perfect amount of powder Angled Precision Concealer Brush covers with precision Foundation Brush buffs and blends liquid or cream foundations Dual-Ended Setting Powder Brushlayer powders Classic Bronzer Brushsculpts and defines
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Save 53% Best Seller
3.9
Rated 3.9 out of 5 stars
6,259

Light and Full Coverage Kit (2 PC)

Includes: Two Foundations, Two Finishes.
$68.00 $36.00 ( 47 % Off) $76.00 VALUE
Select Foundation Shade
Find Your Shade
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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3.9
Rated 3.9 out of 5 stars
674

Always There Waterproof Mascara

Build and lengthen lashes with this unstoppable formula.
$26.00 $15.60 ( 40 % Off)
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4.1
Rated 4.1 out of 5 stars
443

Swipe-n-Line Instant Eye Perfecting Stick

Flip your lids.
$24.00 $14.40 ( 40 % Off)
Select Shade Naturalshadow: shimmery toasted-brown, liner: rich chestnut Earthy shadow: shimmery taupe-green, liner: warm green Dramatic shadow: shimmery sage-gray, liner: stormy blue Classicshadow: shimmery golden-beige, liner: black Smokey shadow: shimmery gray, liner: soft charcoal Warm shadow: shimmery bronze, liner: rich brown Glam shadow: shimmery mauve, liner: deep plum
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Spackle Skin Perfecting Primer in Champagne Glow Soldier
Spackle Skin Perfecting Primer: Original Champagne Glow On Model Image
Spackle Skin Perfecting Primer: Original Champagne Glow PLP Awards Image
4.2
Rated 4.2 out of 5 stars
624

Spackle Skin Perfecting Primer: Original Champagne Glow

Illuminate your skin with lift & light.
$36.00 $21.60 ( 40 % Off)
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Kajal Longwear Mascara Soldier
Kajal Longwear Mascara On Model Before and After Image
Kajal Longwear Mascara PLP Awards Image
4.4
Rated 4.4 out of 5 stars
552

Kajal Longwear Mascara

Lashes as bold as you are.
$26.00 $15.60 ( 40 % Off)
Select Shade Black Brown
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Recently viewed

Discover Laura Geller's complete collection of easy-to-use makeup, all made for mature skin. Our assortment of foolproof beauty is always designed with all skin types and concerns in mind. From our award-winning icon Baked Balance-n-Brighten Foundation which can help color correct redness and cover up dark circles, to our bestselling Spackle Skin Perfecting Makeup Primers that work to minimize pores and fine lines under makeup, you'll find the best mature skin-friendly beauty products to suit your skin.

Our complete collection of Laura Geller beauty products are perfect for your everyday makeup look or for special occasions too. Many of our highest-rated products are created with our signature Baked technique. These silky makeup powders are handmade in Italy and then baked for 24 hours, creating uniquely marbleized powders that apply smoothly and blend effortlessly.

When you hit 40, you need makeup that's made for the changes in your skin. That's exactly why our formulas deliver the results our customers expect, like solutions for dark spots and rosacea along with foundations that don't settle or crease in fine lines. Our baked foundations are even dermatologist-approved and clinically proven to be safe for sensitive skin! Shop our premium makeup collection today and experience the difference that makeup for mature skin can make in your beauty routine.