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PALETTES, KITS, SETS

Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Baked Starter Kit Full Coverage Award Winning Image
Save 64%
4.0
Rated 4.0 out of 5 stars
68,200

Baked Starter Kit (3PC)

$190.00
$69.00 $190.00
Save 64%
Light and Full Coverage Kit - Soldier
Light & Full Coverage - Model B&A - Golden Medium
Baked Starter Kit Full Coverage Award Winning Image
Save 50%
4.0
Rated 4.0 out of 5 stars
7,768

Light and Full Coverage Kit (2 PC)

$76.00
$38.00 $76.00
Save 50%
Balance-Brighten Soldier - Porcelain
Baked Balance-n-Brighten Model B&A in Light
Baked Starter Kit Full Coverage Award Winning Image
Save 42%
3.9
Rated 3.9 out of 5 stars
48,223

Baked Balance-n-Brighten Color Correcting Foundation

$38.00
$22.00 $38.00
Save 42%
Double Take Baked Soldier - Medium
Laura Geller Double Take Baked Foundation Before and After model image in shade Toffee
Award winning badges image
Save 40%
4.0
Rated 4.0 out of 5 stars
6,704

Double Take Baked Full Coverage Foundation

$38.00
$22.80 $38.00
Save 40%
Line Smoother Under Eye Kit (2PC) Soldier in Light
Line Smoother Under Eye Kit (2PC) Benefits
Save 53%

Line Smoother Under Eye Kit (2PC)

$74.00
$35.00 $74.00
Save 53%
Baked Starter Kit - Tuscan Dreams in light
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Baked Starter Kit Full Coverage Award Winning Image
Save 61%
4.1
Rated 4.1 out of 5 stars
1,375

Baked Starter Kit - Tuscan Dreams (3 PC)

$178.00
$69.00 $178.00
Save 61%
Baked Icons Complete Full Face Palette - soldier
Baked Icons Complete Full Face Palette product benefits
Save 60%
4.6
Rated 4.6 out of 5 stars
47

Baked Icons Complete Full Face Palette

$146.00
$58.00 $146.00
Save 60%
Save 71%
4.3
Rated 4.3 out of 5 stars
159

RSVP Yes! Full Face Kit (4 PC)

$235.00
$69.00 $235.00
Save 71%
Jelly Balm Lip Color Soldier
Jelly Balm Lip Color Model Grid in a latte love
BEST SELLER
4.4
Rated 4.4 out of 5 stars
3,949

Jelly Balm Hydrating Lip Color

$24.00
$14.40 $24.00
BEST SELLER
Fresh & Hydrated Face Essentials Kit (3 PC) - solider
Fresh & Hydrated Face Essentials Kit (3 PC) - model grid
Save 57%

Fresh & Hydrated Face Essentials Kit (3 PC)

$90.00
$39.00 $90.00
Save 57%
Balance-Brighten Soldier - Porcelain
Baked Balance-n-Brighten Model B&A in Light
Baked Starter Kit Full Coverage Award Winning Image
Save 42%
3.9
Rated 3.9 out of 5 stars
48,223

Baked Balance-n-Brighten Color Correcting Foundation

$38.00
$22.00 $38.00
Save 42%
Double Take Baked Soldier - Medium
Laura Geller Double Take Baked Foundation Before and After model image in shade Toffee
Award winning badges image
Save 40%
4.0
Rated 4.0 out of 5 stars
6,704

Double Take Baked Full Coverage Foundation

$38.00
$22.80 $38.00
Save 40%
Baked Balance-n-Glow Color Illuminating Foundation soldier in Fair
Balance-n-Glow Model B&A in fair
Award winning badges image
Save 40%
4.0
Rated 4.0 out of 5 stars
6,679

Baked Balance-n-Glow Illuminating Foundation

$38.00
$22.80 $38.00
Save 40%
Quench-n-Tint Lightweight Tinted Moisturizer Model B&A in Light/Medium
Quench-n-Tint Benefits
Save 40%
4.5
Rated 4.5 out of 5 stars
2,077

Quench-n-Tint Lightweight Tinted Moisturizer

$34.00
$20.40 $34.00
Save 40%
Better Than Block Soldier - Golden Medium
Better Than Block - Model B&A Light
Award winning badge image
Save 40%
4.5
Rated 4.5 out of 5 stars
649

Better Than ‘Block Skincare-Infused Serum Foundation with...

$38.00
$22.80 $38.00
Save 40%
Double Take Liquid Foundation in Golden Medium
Double Take Liquid Foundation model B&A in Golden Medium
Double Take Liquid Foundation Product Benefits
Save 40%
4.1
Rated 4.1 out of 5 stars
1,351

Double Take Liquid Foundation

$38.00
$22.80 $38.00
Save 40%
Ideal Fix Soldier - Light
Ideal Fix Concealer Model B&A in Light
Save 40%
4.3
Rated 4.3 out of 5 stars
2,668

Ideal Fix Concealer

$29.00
$17.40 $29.00
Save 40%
The Bright Stuff Illuminating Under Eye Concealer Soldier - light
The Bright Stuff Illuminating Under Eye Concealer - full assortment
Save 40%
4.1
Rated 4.1 out of 5 stars
128

Bright Stuff Illuminating Under Eye Concealer

$29.00
$17.40 $29.00
Save 40%
Seamless Finish Full Coverage Concealer Soldier
Save 40%
4.6
Rated 4.6 out of 5 stars
553

Seamless Finish Full Coverage Concealer

$28.00
$16.80 $28.00
Save 40%
Cancel-n-Conceal Model Grid Porcelain/Fair
Cancel-n-Conceal Skin Perfector & Color Corrector product benefits
Save 56%
3.8
Rated 3.8 out of 5 stars
734

Cancel-n-Conceal Skin Perfector & Color Corrector

$32.00
$13.99 $32.00
Save 56%
Kajal Longwear Eyeliner soldier in Dark Brown
Kajal Longwear Eyeliner 3 model grid in Dark Brown Kohl
Award winning badge image
BEST SELLER
4.3
Rated 4.3 out of 5 stars
3,474

Kajal Longwear Eyeliner

$24.00
$14.40 $24.00
BEST SELLER
Inkcredibles soldier - Olive_My_Love
INKcredible Waterproof Gel Eyeliner Pencil lifestyle model wearing Blackbird
Laura Geller Inkcredible Eyeliner Pencil product benefits
BEST SELLER
4.2
Rated 4.2 out of 5 stars
1,961

INKcredible Waterproof Gel Eyeliner Pencil

$24.00
$14.40 $24.00
BEST SELLER
Kajal Longwear Mascara solider- black
Kajal Mascara in Black Model Eye B&A
4.5
Rated 4.5 out of 5 stars
880

Kajal Longwear Mascara

$26.00
$15.60 $26.00
Everyday Eye & Lip Kit Soldier sugar and spice
Everyday Eye & Lip Kit Full face model
Save 50%

Everyday Eye & Lip Kit

$48.00
$24.00 $48.00
Save 50%
Glam on the Go Face + Eye Palette soldier
Glam on the Go Face + Eye Palette model grid in light and tan
Glam on the Go Face + Eye Palette texture
Save 83%
4.6
Rated 4.6 out of 5 stars
65

Glam on the Go Face + Eye Palettes (3PC)

Liquid error (snippets/price line 91): could not convert Metafields::MetafieldDrop into money
$19.99 $117.00
Save 83%
Line Smoother Under Eye Kit (2PC) Soldier in Light
Line Smoother Under Eye Kit (2PC) Benefits
Save 53%

Line Smoother Under Eye Kit (2PC)

$74.00
$35.00 $74.00
Save 53%
All Seasons of Beauty Kit - Timeless Tones solider fair
All Seasons of Beauty Kit - Timeless Tones group texture
Save 65%
4.4
Rated 4.4 out of 5 stars
21

All Seasons of Beauty Kit - Timeless Tones (4PC)

$142.00
$49.00 $142.00
Save 65%
The Delectables Baked Eyeshadows Soho Shimmers - soldier
The Delectables Baked Eyeshadows Soho Shimmers - textures
The Delectables Baked Eyeshadows Soho Shimmers - Model B&A in light
Save 75%
4.6
Rated 4.6 out of 5 stars
184

Delectables 14 Multi-Finish Baked Eyeshadows: Soho Shimmers

Liquid error (snippets/price line 91): could not convert Metafields::MetafieldDrop into money
$13.99 $56.00
Save 75%
The Delectables Baked Eyeshadows Madison Ave. Mattes - soldier
The Delectables Baked Eyeshadows Madison Ave. Mattes - textures
The Delectables Baked Eyeshadows Madison Ave. Mattes - Model B&A in Medium and Tan
Save 70%
4.2
Rated 4.2 out of 5 stars
292

Delectables 14 Multi-Finish Baked Eyeshadows: Madison Ave...

Liquid error (snippets/price line 91): could not convert Metafields::MetafieldDrop into money
$16.99 $56.00
Save 70%
Delectable Delights Eye Kit Soldier
Delectable Delights Eye Kit Textures
All Day Matte Eye Kit Model B&A in Light
Save 78%
4.2
Rated 4.2 out of 5 stars
303

All Day Essential Eye Kit (6PC)

$184.00
$39.99 $184.00
Save 78%
Balance-Brighten Soldier - Porcelain
Baked Balance-n-Brighten Model B&A in Light
Baked Starter Kit Full Coverage Award Winning Image
Save 42%
3.9
Rated 3.9 out of 5 stars
48,223

Baked Balance-n-Brighten Color Correcting Foundation

$38.00
$22.00 $38.00
Save 42%
Double Take Baked Soldier - Medium
Laura Geller Double Take Baked Foundation Before and After model image in shade Toffee
Award winning badges image
Save 40%
4.0
Rated 4.0 out of 5 stars
6,704

Double Take Baked Full Coverage Foundation

$38.00
$22.80 $38.00
Save 40%
Blush-n-Brighten soldier - pink buttercream
Blush-n-Brighten Model Grid in pink buttercream
Award winning badge image
BEST SELLER
4.4
Rated 4.4 out of 5 stars
9,160

Baked Blush-n-Brighten Marbleized Blush

$32.00
$19.20 $32.00
BEST SELLER
Light and Full Coverage Kit - Soldier
Light & Full Coverage - Model B&A - Golden Medium
Baked Starter Kit Full Coverage Award Winning Image
Save 50%
4.0
Rated 4.0 out of 5 stars
7,768

Light and Full Coverage Kit (2 PC)

$76.00
$38.00 $76.00
Save 50%
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Baked Starter Kit Full Coverage Award Winning Image
Save 64%
4.0
Rated 4.0 out of 5 stars
68,200

Baked Starter Kit (3PC)

$190.00
$69.00 $190.00
Save 64%
travel size sampler 5pc soldier in Light
Save 59%

Travel-Sized Sampler Kit (5PC)

$119.00
$49.00 $119.00
Save 59%
Line Smoother Full Face Kit (3PC) Medium
Line Smoother Full Face Kit (3PC) BA medium
Save 55%

Line Smoother Full Face Kit (3PC)

$109.00
$49.00 $109.00
Save 55%
Baked Icons Complete Full Face Palette - soldier
Baked Icons Complete Full Face Palette product benefits
Save 60%
4.6
Rated 4.6 out of 5 stars
47

Baked Icons Complete Full Face Palette

$146.00
$58.00 $146.00
Save 60%
Daily Routine: Natural Finish Full Face Kit - soldier
Daily Routine Full Look Model B+A in Light
Baked Starter Kit Full Coverage Award Winning Image
Save 60%
4.0
Rated 4.0 out of 5 stars
67,712

Daily Routine: Natural Finish Full Face Kit (4 PC)

$120.00
$48.00 $120.00
Save 60%
foundationals main soldier
BNB Model B&A Older Model - Light
Baked Starter Kit Full Coverage Award Winning Image
Save 53%
3.8
Rated 3.8 out of 5 stars
49,330

Foundationals Kit - Natural Finish (2PC)

$64.00
$30.00 $64.00
Save 53%
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Baked Starter Kit Full Coverage Award Winning Image
Save 64%
4.0
Rated 4.0 out of 5 stars
68,200

Baked Starter Kit (3PC)

$190.00
$69.00 $190.00
Save 64%
Line Smoother Full Face Kit (3PC) Medium
Line Smoother Full Face Kit (3PC) BA medium
Save 55%

Line Smoother Full Face Kit (3PC)

$109.00
$49.00 $109.00
Save 55%
Line Smoother Under Eye Kit (2PC) Soldier in Light
Line Smoother Under Eye Kit (2PC) Benefits
Save 53%

Line Smoother Under Eye Kit (2PC)

$74.00
$35.00 $74.00
Save 53%
Baked Icons Complete Full Face Palette - soldier
Baked Icons Complete Full Face Palette product benefits
Save 60%
4.6
Rated 4.6 out of 5 stars
47

Baked Icons Complete Full Face Palette

$146.00
$58.00 $146.00
Save 60%
travel size sampler 5pc soldier in Light
Save 59%

Travel-Sized Sampler Kit (5PC)

$119.00
$49.00 $119.00
Save 59%
Everyday Eye & Lip Kit Soldier sugar and spice
Everyday Eye & Lip Kit Full face model
Save 50%

Everyday Eye & Lip Kit

$48.00
$24.00 $48.00
Save 50%
Fresh & Hydrated Face Essentials Kit (3 PC) - solider
Fresh & Hydrated Face Essentials Kit (3 PC) - model grid
Save 57%

Fresh & Hydrated Face Essentials Kit (3 PC)

$90.00
$39.00 $90.00
Save 57%
Light and Full Coverage Kit - Soldier
Light & Full Coverage - Model B&A - Golden Medium
Baked Starter Kit Full Coverage Award Winning Image
Save 50%
4.0
Rated 4.0 out of 5 stars
7,768

Light and Full Coverage Kit (2 PC)

$76.00
$38.00 $76.00
Save 50%
New Icons - B&A - Light
Baked Starter Kit Full Coverage Award Winning Image
Save 61%
4.4
Rated 4.4 out of 5 stars
10,502

New Icons Kit (6 PC)

$185.00
$72.00 $185.00
Save 61%
The 40+ Club Kit (3PC) soldier in Light
Balance-n-Brighten Model B&A in Fair
Baked Starter Kit Full Coverage Award Winning Image
Save 56%
4.0
Rated 4.0 out of 5 stars
59,759

40+ Club Kit (3PC)

$96.00
$42.00 $96.00
Save 56%
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Your old makeup just doesn't cut it anymore. We made it easy to find a better solution.

Your old makeup just doesn't cut it anymore. We made it easy to find a better solution.

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Leaping Bunny Certified - no animal testing

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Why Baked Makeup is Better banner with Baked Balance-n-Brighten
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  • Weightless feel
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Geller Gorgeous since 1997
Laura Geller gorgeous since 1997

We know a thing or two about aging gracefully. That’s why our foolproof beauty solutions are made especially for women over 40. Because we all deserve to feel beautiful, at every phase of life.

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Laura Geller quote - We want to make all women feel beautiful and worthy whether they're 19 or 90!
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