New Arrivals

  • Makeup Wedges Soldier
    Save 61%
    5.0
    Rated 5.0 out of 5 stars
    3

    Makeup Wedges Set of Six

    $18.00
    $6.99 $18.00
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  • Everyday Icons Kit (4 PC) - soldier
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    4.3
    Rated 4.3 out of 5 stars
    26

    Everyday Icons Kit (4 PC)

    $132.00
    $49.00 $132.00
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  • Line Smoother Targeted Fine Line Filler - soldier
    LIMITED SUPPLY
    3.5
    Rated 3.5 out of 5 stars
    222

    Line Smoother Fine Line Blurring Primer

    $45.00
    $45.00
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    LIMITED SUPPLY
  • Baked Icons Complete Full Face Palette - soldier
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    4.7
    Rated 4.7 out of 5 stars
    306

    Baked Icons Complete Full Face Palette

    $146.00
    $59.00 $146.00
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  • Fresh & Hydrated Kit soldier in shade Light
    Save 50%
    4.5
    Rated 4.5 out of 5 stars
    311

    Fresh & Hydrated Face Essentials Kit (3 PC)

    $90.00
    $45.00 $90.00
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  • Blush-n-Brighten Skyline Sunset soldier
    4.6
    Rated 4.6 out of 5 stars
    51

    Limited Edition Baked Blush-n-Brighten Marbleized Blush

    $32.00
    $32.00
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  • Dual-Ended Cheek + Eyeshadow Brush - soldier
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    4.7
    Rated 4.7 out of 5 stars
    45

    Limited Edition Dual-Ended Cheek + Eyeshadow Brush

    $26.00
    $6.99 $26.00
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  • Shadow Skills 4PC Eye Brush Set Soldier
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    5.0
    Rated 5.0 out of 5 stars
    35

    Shadow Skills 4PC Eye Brush Set

    $72.00
    $39.00 $72.00
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  • Always There Lengthening Mascara Classic + Waterproof Duo
    Save 62%
    3.8
    Rated 3.8 out of 5 stars
    2,437

    Always There Lengthening Mascara Classic + Waterproof Duo

    $52.00
    $19.99 $52.00
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  • All Seasons of Beauty Kit - Timeless Tones solider
    Save 65%
    4.5
    Rated 4.5 out of 5 stars
    85

    All Seasons of Beauty Kit - Timeless Tones (4PC)

    $142.00
    $49.00 $142.00
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  • Best of the Best Cream Starter Kit (4PC) soldier in shade Light
    Save 69%
    New dotwhack in red
    4.3
    Rated 4.3 out of 5 stars
    5,685

    Best of the Best Cream Starter Kit (4PC)

    $254.00
    $79.00 $254.00
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Frequently Asked Questions

  • I have an idea for a new Laura Geller product! Who can I speak to?

    We love to hear from fans! Drop us a line at info@lauragellerbeauty.com

  • What products are best for everyday makeup?

    Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our Makeup Made Simple Kit (3PC) which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our Daily Routine Kit (4PC) is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our Cult Classics Kit (6PC), which includes everything you need for a complete makeup look.

  • What is your return policy?

    We want you to fall in love with your Laura Geller purchase. If you're not satisfied for any reason, we invite you to return or exchange your products. To process a return, click here. In order to continue offering high-quality makeup at affordable prices, returns to your original payment method include a small $4.99 handling fee per order.

    Exchanges are completely FREE, and choosing the Shop Now option adds 25% extra value to your balance.

New Arrivals

  • Learn More

    We're always on the hunt for the perfect new makeup product to add to your routine. This collection is where you can find our latest and greatest beauty for mature skin, and the future game-changers in your routine!Be the first to shop our new arrivals in both makeup and Bliss skincare. Who knows what holy grail makeup you might discover?! These are the kinds of products you're about to see from your favorite over-40 influencers on Instagram and TikTok, so take your chance to be ahead of the beauty game! From new textures, new shades, new formulas and more, your makeup routine is about to get a brand new refresh.We're not just chasing beauty trends, we're finding ways to tap into viral makeup secrets for mature skin. We're bringing you the absolute best of what's happening in the beauty world right now.