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BLISS Skincare

The 40+ Club Kit Soldier
Balance-n-Brighten Model B&A in Fair
Daily Routine Awards Image
Save 63%
3.9
Rated 3.9 out of 5 stars
56,554

The 40+ Club Kit (3PC)

$94.00
$35.00 $94.00
Save 63%
New Icons - B&A - Light
Award winning badges image
Save 64%
4.3
Rated 4.3 out of 5 stars
8,715

New Icons Kit (6 PC)

$181.00
$66.00 $181.00
Save 64%
Balance-Brighten Soldier - Porcelain
Baked Balance-n-Brighten Model B&A in Light
Award winning badges image
Save 40%
3.8
Rated 3.8 out of 5 stars
46,188

Baked Balance-n-Brighten Color Correcting Foundation

$38.00
$22.80 $38.00
Save 40%
Baked Starter Kit - Full Coverage (3PC) soldier
Double Take Baked Model B&A in Fair
Baked Starter Kit Full Coverage Award Winning Image
Save 65%
4.1
Rated 4.1 out of 5 stars
331

Baked Starter Kit - Full Coverage (3PC)

$188.00
$65.00 $188.00
Save 65%
Baked Starter Kit - Tuscan Dreams in light
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Award winning badges image
Save 61%
3.8
Rated 3.8 out of 5 stars
42,455

Baked Starter Kit - Tuscan Dreams (3 PC)

$176.00
$69.00 $176.00
Save 61%
Daily Routine Natural Finish Kit Soldier
Daily Routine Full Look Model B+A in Light
Daily Routine Awards Image
Save 59%
3.9
Rated 3.9 out of 5 stars
63,436

Daily Routine: Natural Finish Full Face Kit (4 PC)

$118.00
$48.00 $118.00
Save 59%
Baked Starter Kit Full Coverage - Tuscan Dreams soldier
Double Take Baked Model B&A in Fair
Spackle Skin Perfecting Primer Duos Award Image
Save 61%

Baked Starter Kit Full Coverage - Tuscan Dreams

$176.00
$69.00 $176.00
Save 61%
cult classics main hero
Cult Classics B&A Medium
Award winning badges image
Save 63%
3.9
Rated 3.9 out of 5 stars
6,940

Cult Classics Full Face Kit (6 PC)

$178.00
$66.00 $178.00
Save 63%
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Award winning badges image
Save 65%
4.1
Rated 4.1 out of 5 stars
11,604

Baked Starter Kit (3PC)

$188.00
$65.00 $188.00
Save 65%
The Best of the Best Tuscan Dreams Soldier
The Best of the Best Tuscan Dreams Model B&A
NEW
4.6
Rated 4.6 out of 5 stars
321

The Best of the Best Tuscan Dreams

$114.00
$49.00 $114.00
NEW
Balance-Brighten Soldier - Porcelain
Baked Balance-n-Brighten Model B&A in Light
Award winning badges image
Save 40%
3.8
Rated 3.8 out of 5 stars
46,188

Baked Balance-n-Brighten Color Correcting Foundation

$38.00
$22.80 $38.00
Save 40%
foundationals main soldier
BNB Model B&A Older Model - Light
Daily Routine Awards Image
Save 55%
3.7
Rated 3.7 out of 5 stars
4,588

The Foundationals Kit - Natural Finish (2PC)

$62.00
$28.00 $62.00
Save 55%
Baked Starter Kit - Tuscan Dreams in light
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Award winning badges image
Save 61%
3.8
Rated 3.8 out of 5 stars
42,455

Baked Starter Kit - Tuscan Dreams (3 PC)

$176.00
$69.00 $176.00
Save 61%
BOTB Soldier
BOTB B&A gray hair Model
The Best of the Best Baked Face Palette
BEST SELLER
4.4
Rated 4.4 out of 5 stars
4,545

The Best of the Best Baked Face Palette

$126.00
$45.00 $126.00
BEST SELLER
The Foundationals Kit - Matte Finish (2PC) soldier
Double Take Baked Model B&A in Fair
Award winning badges image
Save 55%
4.0
Rated 4.0 out of 5 stars
6,167

Foundationals Kit - Matte Finish (2PC)

$62.00
$28.00 $62.00
Save 55%
Double Take Baked Soldier - Medium
Laura Geller Double Take Baked Foundation Before and After model image in shade Toffee
Award winning badges image
Save 40%
3.9
Rated 3.9 out of 5 stars
5,975

Double Take Baked Full Coverage Foundation

$38.00
$22.80 $38.00
Save 40%
The Best of the Best Tuscan Dreams Soldier
The Best of the Best Tuscan Dreams Model B&A
NEW
4.6
Rated 4.6 out of 5 stars
321

The Best of the Best Tuscan Dreams

$114.00
$49.00 $114.00
NEW
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Award winning badges image
Save 65%
4.1
Rated 4.1 out of 5 stars
11,604

Baked Starter Kit (3PC)

$188.00
$65.00 $188.00
Save 65%
Daily Routine Natural Finish Kit Soldier
Daily Routine Full Look Model B+A in Light
Daily Routine Awards Image
Save 59%
3.9
Rated 3.9 out of 5 stars
63,436

Daily Routine: Natural Finish Full Face Kit (4 PC)

$118.00
$48.00 $118.00
Save 59%
cult classics main hero
Cult Classics B&A Medium
Award winning badges image
Save 63%
3.9
Rated 3.9 out of 5 stars
6,940

Cult Classics Full Face Kit (6 PC)

$178.00
$66.00 $178.00
Save 63%
Balance-Brighten Soldier - Porcelain
Baked Balance-n-Brighten Model B&A in Light
Award winning badges image
Save 40%
3.8
Rated 3.8 out of 5 stars
46,188

Baked Balance-n-Brighten Color Correcting Foundation

$38.00
$22.80 $38.00
Save 40%
foundationals main soldier
BNB Model B&A Older Model - Light
Daily Routine Awards Image
Save 55%
3.7
Rated 3.7 out of 5 stars
4,588

The Foundationals Kit - Natural Finish (2PC)

$62.00
$28.00 $62.00
Save 55%
Double Take Baked Soldier - Medium
Laura Geller Double Take Baked Foundation Before and After model image in shade Toffee
Award winning badges image
Save 40%
3.9
Rated 3.9 out of 5 stars
5,975

Double Take Baked Full Coverage Foundation

$38.00
$22.80 $38.00
Save 40%
The Foundationals Kit - Matte Finish (2PC) soldier
Double Take Baked Model B&A in Fair
Award winning badges image
Save 55%
4.0
Rated 4.0 out of 5 stars
6,167

Foundationals Kit - Matte Finish (2PC)

$62.00
$28.00 $62.00
Save 55%
Baked Balance-n-Glow Color Illuminating Foundation soldier in Fair
Balance-n-Glow Model B&A in fair
Award winning badges image
Save 40%
4.0
Rated 4.0 out of 5 stars
6,297

Baked Balance-n-Glow Illuminating Foundation

$38.00
$22.80 $38.00
Save 40%
The Foundationals Kit - Satin Finish Soldier
Baked Balance-n-Glow Color Illuminating Foundation model B&A in shade Light
Awards image
Save 55%
4.0
Rated 4.0 out of 5 stars
6,557

The Foundationals Kit - Satin Finish (2PC)

$62.00
$28.00 $62.00
Save 55%
Light and Full Coverage Kit - Soldier
Light & Full Coverage - Model B&A - Golden Medium
Award winning badges image
Save 50%
4.0
Rated 4.0 out of 5 stars
6,701

Light and Full Coverage Kit (2 PC)

$76.00
$38.00 $76.00
Save 50%
Quench-n-Tint Lightweight Tinted Moisturizer Model B&A in Light/Medium
Quench-n-Tint Benefits
Save 40%
4.5
Rated 4.5 out of 5 stars
1,879

Quench-n-Tint Lightweight Tinted Moisturizer

$34.00
$20.40 $34.00
Save 40%
Better Than Block Soldier - Golden Medium
Better Than Block - Model B&A Light
Award winning badge image
Save 40%
4.5
Rated 4.5 out of 5 stars
519

Better Than ‘Block Skincare-Infused Serum Foundation with...

$38.00
$22.80 $38.00
Save 40%
Seamless Skin SPF Kit (2PC) soldier in Light
Better than Block - Skincare Benefits Model B&A
Laura Geller Better Than Block product benefits include skincare infused, evens out skin tone and light to medium coverage
Save 50%
4.5
Rated 4.5 out of 5 stars
549

Seamless Skin SPF Kit (2PC)

$54.00
$27.00 $54.00
Save 50%
cult classics main hero
Cult Classics B&A Medium
Award winning badges image
Save 63%
3.9
Rated 3.9 out of 5 stars
6,940

Cult Classics Full Face Kit (6 PC)

$178.00
$66.00 $178.00
Save 63%
mature skin basics fair
BNB Model B&A Older Model - Light
Award winning badges image
Save 56%
4.3
Rated 4.3 out of 5 stars
4,906

Mature Skin Basics Kit (3 PC)

$102.00
$45.00 $102.00
Save 56%
Baked Starter Kit - Tuscan Dreams in light
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Award winning badges image
Save 61%
3.8
Rated 3.8 out of 5 stars
42,455

Baked Starter Kit - Tuscan Dreams (3 PC)

$176.00
$69.00 $176.00
Save 61%
Daily Routine Natural Finish Kit Soldier
Daily Routine Full Look Model B+A in Light
Daily Routine Awards Image
Save 59%
3.9
Rated 3.9 out of 5 stars
63,436

Daily Routine: Natural Finish Full Face Kit (4 PC)

$118.00
$48.00 $118.00
Save 59%
Light and Full Coverage Kit - Soldier
Light & Full Coverage - Model B&A - Golden Medium
Award winning badges image
Save 50%
4.0
Rated 4.0 out of 5 stars
6,701

Light and Full Coverage Kit (2 PC)

$76.00
$38.00 $76.00
Save 50%
Laura Geller Best of the Best Tuscan Dreams B&A in shade Light
Award winning badges image
Save 65%
4.1
Rated 4.1 out of 5 stars
11,604

Baked Starter Kit (3PC)

$188.00
$65.00 $188.00
Save 65%
Makeup Made Simple Kit Soldier
Baked Balance-n-Brighten Model B&A in Light
Daily Routine Awards Image
Save 60%
3.8
Rated 3.8 out of 5 stars
2,743

Makeup Made Simple Kit (3PC)

$98.00
$39.00 $98.00
Save 60%
Laura Geller Wonder Balm Heroes 5 Piece Kit soldier
Baked Balance-n-Brighten Model B&A in Light
Award winning badges image
Save 60%
3.9
Rated 3.9 out of 5 stars
47,703

The Wonder Balm Heroes Kit (5PC)

$148.00
$59.00 $148.00
Save 60%
The Best of the Best Tuscan Dreams Soldier
The Best of the Best Tuscan Dreams Model B&A
NEW
4.6
Rated 4.6 out of 5 stars
321

The Best of the Best Tuscan Dreams

$114.00
$49.00 $114.00
NEW
BOTB Soldier
BOTB B&A gray hair Model
The Best of the Best Baked Face Palette
BEST SELLER
4.4
Rated 4.4 out of 5 stars
4,545

The Best of the Best Baked Face Palette

$126.00
$45.00 $126.00
BEST SELLER
Mature Skin Must Haves Soldier
Baked Balance-n-Glow Color Illuminating Foundation model B&A in shade Medium
Award Winning Image
Save 67%
4.5
Rated 4.5 out of 5 stars
5,199

Mature Skin Must-Haves (6 PC)

$256.00
$84.00 $256.00
Save 67%
Bliss x LG Under Eye Brightening Duo Soldier
Ideal Fix Concealer Model B&A in medium
Eye Do All Things Brightening Eye Gel - benefits
Save 44%
4.3
Rated 4.3 out of 5 stars
2,558

Under Eye Brightening Duo

$52.00
$29.00 $52.00
Save 44%
Bliss x LG Fab Foaming Exfoliating Cleanser soldier
Fab Foaming benefits
4.8
Rated 4.8 out of 5 stars
167

Fab Foaming Exfoliating Cleanser

$18.00
$16.20 $18.00
Bliss x Laura Geller The Essentials Kit soldier
Bliss x Laura Geller The Essentials Kit product benefits
Save 47%
4.5
Rated 4.5 out of 5 stars
239

The Essentials Kit

$68.00
$36.00 $68.00
Save 47%
Bliss x LG Drench & Quench Moisturizer Soldier
blissful basics kit - drench n quench benefits
4.7
Rated 4.7 out of 5 stars
155

Drench & Quench All-Day Moisturizer

$26.00
$23.40 $26.00
Eye Do All Things Brightening Eye Gel - soldier
Bliss x Laura Geller Eye do All things product benefits
BEST SELLER
4.1
Rated 4.1 out of 5 stars
142

Eye Do All Things Brightening Eye Gel

$24.00
$21.60 $24.00
BEST SELLER
Shine-n-Shield Lip Balm SPF 15 Model Grid in Sunset Sands
Shine-n-Shield Lip Balm SPF 15 benefits
NEW
4.6
Rated 4.6 out of 5 stars
84

Shine-n-Shield Lip Balm SPF 15

$22.00
$19.80 $22.00
NEW
Block Star Tinted Daily Mineral Sunscreen SPF 30 Soldier
Block Star Tinted Daily Mineral Sunscreen SPF 30 Model B&A
4.5
Rated 4.5 out of 5 stars
26

Block Star Tinted Daily Mineral Sunscreen SPF 30

$25.00
$22.50 $25.00
4 pc serum set - benefits
Save 65%
4.5
Rated 4.5 out of 5 stars
40

4PC Serum Set

$69.00
$24.00 $69.00
Save 65%
incredipeels 4pc - benefits
BEST SELLER
4.8
Rated 4.8 out of 5 stars
35

That's Incredi-Peel Glycolic Resurfacing Pads (15ct)

$32.00
$28.80 $32.00
BEST SELLER
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Makeup Made for You.

Your old makeup just doesn't cut it anymore. We made it easy to find a better solution.

Your old makeup just doesn't cut it anymore. We made it easy to find a better solution.

FIND YOUR FOUNDATION SHADE

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CHAT WITH AN EXPERT

Our award-winning products are made to help you feel confident and beautiful at every age.*

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National Rosacea Society Accepted badge
National Psoriasis Foundation Recognized badge
Dermatologist Approved badge
QVC Customer Choice Beauty Awards 2024 Winner badge
Leaping Bunny Certified - no animal testing
Oprah Daily Editor's Choice 2024 Award badge
Good Housekeeping Beauty Awards Winner 2025 badge
National Rosacea Society Accepted badge
National Psoriasis Foundation Recognized badge
Dermatologist Approved badge
QVC Customer Choice Beauty Awards 2024 Winner badge
Leaping Bunny Certified - no animal testing

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Shop by Category Foundation & Concealer
Shop by Category Foundation & Concealer

Foundation & Concealer

Weightless options from light to full coverage

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Value Sets

Everything you need for an effortless routine

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Eyes

Solutions to enhance and brighten

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Lips

Add the perfect pop of color

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Skincare solutions from our sister brand

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Spackle Primers

Create a smooth, perfect base

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Why Baked Makeup is Better banner with Baked Balance-n-Brighten

Why is Baked Makeup Better?

  • Weightless feel
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  • Cake-free, crease free finish
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Geller Gorgeous since 1997
Laura Geller gorgeous since 1997

We know a thing or two about aging gracefully. That’s why our foolproof beauty solutions are made especially for women over 40. Because we all deserve to feel beautiful, at every phase of life.

our story
Laura Geller quote - We want to make all women feel beautiful and worthy whether they're 19 or 90!
Image of Laura Geller with quote - we want to make all women feel beautiful or worthy whether they're 19 or 90!