If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

Shop the 40+ Club Kit

If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

Shop the 40+ Club Kit

We’re officially initiating you into the 40+ Club with this exclusive makeup set!

This fabulous travel-friendly kit includes some of our must-have makeup for mature skin, like our new Handbag Hero for easy on-the-go touch-ups.

  • Balance-n-brighten Soldier - Porcelain

    Baked Balance-n-Brighten

  • Retractable Angled Kabuki Brush

  • Blush-n-Brighten soldier - ethereal rose

    Baked Blush-n-Brighten

1 of 3

Share your love for all things Laura Geller - and how you rock your age!- With our brand new lineup of exclusive 40+ Club Merch!

  • The 40+ Club Compression Socks on model L/XL

    Laura Geller Compression Socks

  • The 40+ Club Tote Soldier

    40+ Club Tote Bag

  • The 40+ Club Zip-Up Sweatshirt Soldier xxl

    40+ Club Hoodie

1 of 3

Frequently Asked Questions

What does this kit include?

This kit includes our bestselling Baked Balance-n-Brighten Color Correcting Foundation, Baked Blush-n-Brighten Marbleized Blush, and our Retractable Angled Kabuki Brush for smooth application.

How do I find the right foundation shade?

Check out the “Ask Our Pros” program where our experts will pick the perfect shade for you within minutes via live chat (link above the shade dropdown). Or use the Shade Finder by choosing the foundation shade closest to your skin tone. Our marbleized baked foundation contains multiple color-correcting shades, which will self adjust. Don’t worry, even if you pick one shade lighter or darker, the shade will still work for you.

What is baked makeup and what makes it different?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!

How do I apply each product in the kit?

Baked Balance-n-Brighten Color Correcting Foundation: For LIGHT coverage, swirl the included Retractable Angled Kabuki Brush onto the powder, then sweep it across your face. Blend outward and upward. For MEDIUM coverage, use the Retractable Angled Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin.

Baked Blush-n-Brighten: Use the same Retractable Angled Kabuki Brush to apply the blush on the apples of your cheeks, blending up towards the hairline.

Handbag Hero: Use the included puff to pat a small amount of powder atop makeup to set your look. Use as needed day or night for touch-ups and mattifying any shine. Apply lipstick, starting in the middle of your lips and work your way to the corners of your mouth.

Will this cake on my skin?

Never. Our baked makeup isn’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder formulas). This formula won’t settle into fine lines and will leave your skin looking fresh.

What is your return policy?

We want you to try your Laura Geller products and fall in love with them. If you're not happy with your purchase, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.

3.9
Rated 3.9 out of 5 stars
Based on 48,327 reviews
Total 5 star reviews: 26.9k Total 4 star reviews: 5k Total 3 star reviews: 5.5k Total 2 star reviews: 4.4k Total 1 star reviews: 6.4k
Reviews Summary
Customers say this foundation feels lightweight and natural on their skin. Many reviews mention its smooth application and how it doesn't feel heavy or cakey. The coverage is buildable, though some find it lighter than expected. Users particularly appreciate how it doesn't settle into fine lines, with many noting it creates a natural-looking finish. While most praise its blendability and comfortable wear, some mention challenges finding their perfect shade match. Frequent comments highlight its quick and easy application process. Reviews indicate it works well for various age groups, with many noting it gives their skin a natural glow.
Slide 1 selected
48,327 reviews
  • Kristi S.
    Flag of United States
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 45 to 54
    What is your skin type? Combination
    What is your skin tone? Fair
    What are your skin concerns? Breakouts , Dark Circles
    Rated 5 out of 5 stars
    Great stuff!

    I second guessed ordering this, but really do like it!

  • Tammy W.
    Flag of United States
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 55 to 64
    What is your skin type? Combination
    What is your skin tone? Fair
    What are your skin concerns? Dark Circles
    Rated 5 out of 5 stars
    Foundation

    I tried a lighter color this time and found I liked it better. But I love the coverage and seamless color scheme on my face. This is a foundation every one should try. It’s not expensive and lasts forever

  • Lisa B.
    Flag of United States
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 65 or Over
    What is your skin type? Normal
    What is your skin tone? Light
    What are your skin concerns? Fine Lines/Wrinkles
    Rated 5 out of 5 stars
    Correcting Foundation

    I've been searching for a foundation similar to a Mary Kay product that has been discontinued.

    I am 70 years old and need a foundation with good coverage. Every product I've tried has been

    a disappointment. Laura Geller's Baked Balance-n-Brighten Color Correcting Foundation is

    exactly what I've been looking for. I am very happy with this item.

  • Oralia M.
    Flag of United States
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 55 to 64
    What is your skin type? Combination
    What is your skin tone? Medium
    What are your skin concerns? Fine Lines/Wrinkles
    Rated 5 out of 5 stars
    Bake balance right.

    Im so happy its perfect for my lovely. Thanks so much

    Laura Geller Beauty
    31 seconds ago

    Thank you so much for taking the time to share your wonderful feedback about our Baked Balance-n-Brighten Color Correcting Foundation, Oralia! We're absolutely thrilled to hear that it's perfect for you and that you're so happy with how it's working on your skin. There's nothing that makes us happier than knowing our foundation is giving you that beautiful, balanced coverage you were looking for! The fact that you found your perfect match with our color correcting formula just fills our hearts with joy. We're so honored to be part of your beauty routine and to help you feel lovely every day. Thank you for being such a wonderful part of the Laura Geller Beauty family and for sharing your happiness with us!

  • Ann P.
    Flag of United Kingdom
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 65 or Over
    What is your skin type? Normal
    What is your skin tone? Light
    What are your skin concerns? Dark Circles, Fine Lines/Wrinkles, Redness, Sun Damage/Sun Spots
    Rated 5 out of 5 stars
    Easy to love

    This is my second Balance- n- Brighten-Colour (I 'm from the U.K.) Correcting Foundation. After trying many other foundations during my 73 years, this is now my "go to" makeup. I always thought that a powder foundation would settle into my wrinkles - it doesn't. It's so quick and easy to apply with the Laura Geller brush that I bought the light colour for winter/spring and the medium for summer/autumn - at a bargain price too.