If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

Shop the 40+ Club Kit

If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

If you’re over 40, you’re in. You’re officially invited to join the club for those who know beauty only gets better with age!

Shop the 40+ Club Kit

We’re officially initiating you into the 40+ Club with this exclusive makeup set!

This fabulous travel-friendly kit includes some of our must-have makeup for mature skin, like our new Handbag Hero for easy on-the-go touch-ups.

  • Balance-n-brighten Soldier - Porcelain

    Baked Balance-n-Brighten

  • Retractable Angled Kabuki Brush

  • Blush-n-Brighten soldier - ethereal rose

    Baked Blush-n-Brighten

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Share your love for all things Laura Geller - and how you rock your age!- With our brand new lineup of exclusive 40+ Club Merch!

  • The 40+ Club Compression Socks on model L/XL

    Laura Geller Compression Socks

  • The 40+ Club Tote Soldier

    40+ Club Tote Bag

  • The 40+ Club Zip-Up Sweatshirt Soldier xxl

    40+ Club Hoodie

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Frequently Asked Questions

What does this kit include?

This kit includes our bestselling Baked Balance-n-Brighten Color Correcting Foundation, Baked Blush-n-Brighten Marbleized Blush, and our Retractable Angled Kabuki Brush for smooth application.

How do I find the right foundation shade?

Check out the “Ask Our Pros” program where our experts will pick the perfect shade for you within minutes via live chat (link above the shade dropdown). Or use the Shade Finder by choosing the foundation shade closest to your skin tone. Our marbleized baked foundation contains multiple color-correcting shades, which will self adjust. Don’t worry, even if you pick one shade lighter or darker, the shade will still work for you.

What is baked makeup and what makes it different?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!

How do I apply each product in the kit?

Baked Balance-n-Brighten Color Correcting Foundation: For LIGHT coverage, swirl the included Retractable Angled Kabuki Brush onto the powder, then sweep it across your face. Blend outward and upward. For MEDIUM coverage, use the Retractable Angled Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin.

Baked Blush-n-Brighten: Use the same Retractable Angled Kabuki Brush to apply the blush on the apples of your cheeks, blending up towards the hairline.

Handbag Hero: Use the included puff to pat a small amount of powder atop makeup to set your look. Use as needed day or night for touch-ups and mattifying any shine. Apply lipstick, starting in the middle of your lips and work your way to the corners of your mouth.

Will this cake on my skin?

Never. Our baked makeup isn’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder formulas). This formula won’t settle into fine lines and will leave your skin looking fresh.

What is your return policy?

We want you to try your Laura Geller products and fall in love with them. If you're not happy with your purchase, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.

3.9
Rated 3.9 out of 5 stars
Based on 47,548 reviews
Total 5 star reviews: 26.4k Total 4 star reviews: 5k Total 3 star reviews: 5.5k Total 2 star reviews: 4.3k Total 1 star reviews: 6.4k
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47,548 reviews
  • Kathy A.
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 65 or Over
    What is your skin type? Sensitive
    What is your skin tone? Medium
    What are your skin concerns? Fine Lines/Wrinkles, Redness, Sun Damage/Sun Spots
    Rated 5 out of 5 stars
    Correcting Foundation

    Correcting Foundation is a wonderful product!! Coverage is just perfect! I have an issue with an order I never received!! I paid for an order placed on 10/01/25 and never received it!! Placed with The View in New York !! I tried to contact them like you said and got nowhere!! I need some help with this!! You took my money and I got nothing in return!! This is not right!! Please have someone contact me. Thanks. Kathy Anderson, 205 S 8th St, Saint Joseph, IL 61873. 217-621-8544.

    Laura Geller Beauty
    52 minutes ago

    Hi Kathy, we're thrilled to hear that you absolutely love the Baked Balance-n-Brighten Color Correcting Foundation and that you're experiencing that perfect coverage that makes you feel confident and beautiful, which is exactly what we hope every customer will discover when they try our carefully crafted formulations that are designed to enhance your natural beauty and give you that flawless, radiant look you deserve every single day. We're so sorry to hear that you never received your order placed on October 1st through The View and are dealing with the incredible frustration and disappointment of paying for products you were excited to receive but never getting the foundation you ordered and paid for, rather than having the smooth delivery experience that should have brought your makeup right to your door so you could continue enjoying the beautiful results you get from this foundation that you clearly love so much. We know how incredibly frustrating and unacceptable it must be to have invested in the Baked Balance-n-Brighten Color Correcting Foundation with excitement about continuing to use this product that gives you such perfect coverage only to face delivery issues that are completely beyond your control, leaving you without the makeup you ordered and paid for while dealing with the stress and disappointment of an order that never arrived when you trusted us with your purchase and expected to receive your foundation without any problems. We genuinely appreciate you taking the time to share your honest feedback about this serious delivery failure, and even though you gave us five stars for the product itself, we understand the complete frustration you're experiencing with not receiving your order after more than three months, which is absolutely not the customer experience we want anyone to have when they trust us with their makeup needs and beauty routine. If you need any assistance, please don't hesitate to reach out to us through our website's live chat. We're available 24/7 to make sure you get the support you need.

  • Jayne G.
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 65 or Over
    What is your skin type? Combination
    What is your skin tone? Fair
    What are your skin concerns? Redness, Fine Lines/Wrinkles
    Rated 5 out of 5 stars
    Baked color correcting foundation

    Love this product! Easy to apply

  • Ann K.
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 55 to 64
    What is your skin type? Normal
    What is your skin tone? Light
    What are your skin concerns? Fine Lines/Wrinkles, Sun Damage/Sun Spots, Dark Circles, Redness
    Rated 5 out of 5 stars
    Wonderful!

    Pleasantly surprised at how amazing this product is. My first time trying Laura Geller products! Great coverage, yet light and doesn’t settle into fine lines.

  • Judith M. L.
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 65 or Over
    What is your skin type? Normal
    What is your skin tone? Medium
    What are your skin concerns? Dark Circles
    Rated 5 out of 5 stars
    Best foundation

    I love this foundation... it goes on fast and stays on all day long and it looks great!

  • Sylvia W.
    Verified Buyer
    Reviewing
    Baked Balance-n-Brighten Color Correcting Foundation
    I recommend this product
    Age 65 or Over
    What is your skin type? Dry
    What is your skin tone? Fair
    What are your skin concerns? Sun Damage/Sun Spots
    Rated 5 out of 5 stars
    Gift Purchase

    I have used Laura Geller cosmetics in the past and really like them. This purchase was for gifting so I can't review this particular order.