
Reviews
What’s included
What is baked Makeup?
Reviews
What’s included
What is baked Makeup?

Over 12 Million Sold
Is your makeup aging you? It's time for a lighter touch.
Bundle and Save $70 When Purchasing the Daily Routine Kit.
Free Shipping On This Kit
Exclusive Limited Time Offer
Try our Daily Routine Kit that includes an assortment of our bestselling baked makeup for mature skin. It's everything you need to create that "me, but better!" look easily, and rekindle your love of makeup!
Days
Hours
Min
Seconds
Try our Daily Routine Kit that includes an assortment of our bestselling baked makeup for mature skin. It's everything you need to create that "me, but better!" look easily, and rekindle your love of makeup!




















4,300 +5 Star Reviews
Daily Routine: Natural Finish Full Face Kit (4 PC)
$48.00
($118 Value)
Save $70
Select your shade:
Pale skin with rosy undertones
Select Shade

Pale skin with rosy undertones
Fair skin with neutral undertones
Light skin with golden undertones
Medium skin with neutral undertones
Medium skin with olive undertones
Deep olive skin with golden undertones
Medium deep skin with a neutral undertone
Deep skin with golden undertones
Pale skin with rosy undertones

Order NOW for delivery between Mar 24th - Mar 26th
Whats included with this kit?








1 Baked Balance-n-Brighten Foundation

1 Baked Blush-n-Brighten

Baked Natural Glow Highlighter

1 Retractable Angled Kabuki Brush
FAQS
How do I find the right foundation shade?
Check out the “Ask Our Pros” program where our experts will pick the perfect shade for you within minutes via live chat (link above the shade dropdown).
Or use the Shade Finder by choosing the foundation shade closest to your skin tone.
Our marbleized baked foundation contains multiple color-correcting shades, which will self adjust. Don’t worry, even if you pick one shade lighter or darker, the shade will still work for you.
What is baked makeup and what makes it different?
Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!
Is this a full-coverage foundation?
For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward.
No, this foundation provides light to medium coverage, which means your skin shines through. However, it is buildable and can be layered to reach medium coverage. If you’re looking for full coverage, try our Double Take Baked Full Coverage Foundation.
How do I apply each product in the kit?
Baked Balance-n-Brighten Color Correcting Foundation: Use all over face as foundation or on top of your favorite base for even, natural skin. For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward. For MEDIUM coverage, use a denser brush, or the Retractable Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin.
Retractable Kabuki Angled Brush: Swirl the brush in product, gently tap off the excess, and apply to skin using sweeping, circular motions.
Baked Blush-n-Brighten: Apply powder on the apples of your cheeks, blending up towards the hairline. This brush is perfect for applying all of the baked products in this makeup kit.
Baked Natural Glow Highlighter: Apply highlighter on brow bones, inner corners of the eyes, across the forehead, down the center of the nose, and on the tops of cheekbones to sculpt your face shape.
Will this cake on my skin?
Never. Our baked foundations aren’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder foundations). This formula won’t settle into fine lines and will leave your skin looking fresh.
What is your return policy?
We want you to try your Laura Geller foundation and fall in love with it. If you're not happy with your foundation, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.
Imagine: Makeup made for your skin NOW
Your old liquid foundations just aren't cutting it anymore. That's why our brilliant baked makeup is formulated specifically with mature skin in mind to help you feel like you again.

30 Day Money Back Guarantee


Softens Fine Lines & Wrinkles
Hides Fine Lines
& Wrinkles

Weightless
Erases Age Spots

Hides Dark Spots
Weightless

Minimizes Age Spots
Never Cakes

Never Cakes
Hides Dark Spots

Safe for
Sensitive Skin
Safe for Sensitive Skin

30 Day Money Back Guarantee

Handmade in Italy

Made For
Mature Skin

Safe for
Sensitive Skin

Easy to
Apply

This easy-to-apply formula makes shade-matching foolproof!
Our marbleized formula adjusts to match your skin perfectly every time.

Over 12 Million Sold

30-Day Money-Back Guarantee
Try this makeup kit and love it within 30 days, and if you're not satisfied, return it
for a full refund (in any condition). We're confident you'll love the results!
Try this makeup kit for 30 days, and if you're not 100% satisfied, return it for a full refund (in any condition).
FOUNDED BY

"At 65 years old, I find that traditional foundations just don't work for me anymore. I really just want to look like myself but better! I designed this collection so it's easy for you to look gorgeous and feel your most confident."



What’s included in the
Daily Routine Kit?

1 Baked Balance-n-Brighten Foundation for Mature Skin

1 Baked Blush-n-Brighten

1 Baked Natural Glow Highlighter

1 Retractable Angled Kabuki Brush

30 Day Money Back Guarantee
This Kit includes:
This Kit Includes:

1 Foundation
$38

1 Blush
$32

1 Highlighter
$24

1 Retractable Brush
$24
Total:
$48
$118

30 Day Money Back Guarantee

Real. Mature. Women.

Really - 6 minutes
“Using this set takes me 6 minutes. The first time I went out with the new makeup on, the server at the restaurant asked me where I got my makeup, because my skin looks dewy and fabulous. I’m glad I took the chance.”
Kate

Verified Buyer

I Love This Makeup!
I love this make up! Although it is a powder, it is not sink into my wrinkles, and it gives my face a nice glow. It works very well with my skin care and my sunscreen. The light coverage matches, my skin, tone perfectly, and I love the color of blush.
Danna A.

Verified Buyer

Laura Geller has become my go-to!
I was tired of foundations which I felt made me look older than my 66 years of age. I wanted something light and fresh. I started using Laura Geller products a few months ago and it has since become the only makeup product which I use every day!
Jocelyn

Verified Buyer

Perfect fit!!!!
I absolutely love the way the product seamlessly blends with my skin. The blush is beautiful and the highlight looks great!!!
Shelly K.

Verified Buyer

30 Day Money Back Guarantee
OVER 12 MILLION UNITS SOLD
•
EASY TO USE
•
PERFECT FOR MATURE SKIN
•
AWARD WINNING FOUNDATION
•
OVER 12 MILLION UNITS SOLD
•
EASY TO USE
•
PERFECT FOR MATURE SKIN
•
AWARD WINNING FOUNDATION
•




















4,300 +5 Star Reviews
Daily Routine: Natural Finish Full Face Kit (4 PC)
$48.00
($118 Value)
Save $70
Select your shade:
Pale skin with rosy undertones
Select Shade

Pale skin with rosy undertones
Fair skin with neutral undertones
Light skin with golden undertones
Medium skin with neutral undertones
Medium skin with olive undertones
Deep olive skin with golden undertones
Medium deep skin with a neutral undertone
Deep skin with golden undertones
Pale skin with rosy undertones

Order NOW for delivery between Mar 24th - Mar 26th
Whats included with this kit?








1 Baked Balance-n-Brighten Foundation

1 Baked Blush-n-Brighten

Baked Natural Glow Highlighter

1 Retractable Angled Kabuki Brush
FAQS
How do I find the right foundation shade?
Check out the “Ask Our Pros” program where our experts will pick the perfect shade for you within minutes via live chat (link above the shade dropdown).
Or use the Shade Finder by choosing the foundation shade closest to your skin tone.
Our marbleized baked foundation contains multiple color-correcting shades, which will self adjust. Don’t worry, even if you pick one shade lighter or darker, the shade will still work for you.
What is baked makeup and what makes it different?
Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!
Is this a full-coverage foundation?
For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward.
No, this foundation provides light to medium coverage, which means your skin shines through. However, it is buildable and can be layered to reach medium coverage. If you’re looking for full coverage, try our Double Take Baked Full Coverage Foundation.
How do I apply each product in the kit?
Baked Balance-n-Brighten Color Correcting Foundation: Use all over face as foundation or on top of your favorite base for even, natural skin. For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward. For MEDIUM coverage, use a denser brush, or the Retractable Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin.
Retractable Kabuki Angled Brush: Swirl the brush in product, gently tap off the excess, and apply to skin using sweeping, circular motions.
Baked Blush-n-Brighten: Apply powder on the apples of your cheeks, blending up towards the hairline. This brush is perfect for applying all of the baked products in this makeup kit.
Baked Natural Glow Highlighter: Apply highlighter on brow bones, inner corners of the eyes, across the forehead, down the center of the nose, and on the tops of cheekbones to sculpt your face shape.
Will this cake on my skin?
Never. Our baked foundations aren’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder foundations). This formula won’t settle into fine lines and will leave your skin looking fresh.
What is your return policy?
We want you to try your Laura Geller foundation and fall in love with it. If you're not happy with your foundation, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.
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