Choosing the right lipstick shade is a matter of preference. Our experts have formulated our shades to be universally flattering across a wide range of skin tones.

For seriously hydrating lip color, we recommend any shade in our Jelly Balm family, as each feels as comfortable as your favorite lip balm.

Our experts suggest pairing Happy Hazelnut with Pink Passion, Nice Neutral with Novel Neutral, Major Mauve with Mauve Majesty, Purely Pink with Pink Passion, Ritzy Red with Red Radiance, and Sassy Spice with Novel Neutral.

The Modern Classic family of lipsticks are our tried-and-true lipsticks for a natural look. They're available in cream, satin and matte varieties! Prefer a more multidimensional look? You'll want to try our Italian Marble Lipsticks that blend together on your lips for a custom finish. Last but not least, Jelly Balm Nourishing Lip Color provides a tint of color with the moisture of a lip balm.

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.