City of Hope
Posted by Laura on Apr 22,2011

Friends,

 

I hope many of you got to see my shows on QVC. Hopefully you didn’t notice I was feeling off. I wasn’t feeling very well during the shows and each morning wondered if I would be OK to go on air.  Luckily, I pulled off the shows and headed back home to NYC where I was scheduled for a photo shoot.  Well, fate didn’t stick with me.  The cat got my tongue shortly after I returned home! I lost most of my voice and had to do a photo shoot where talking was required.   The producer couldn’t reschedule so Johnny and I went to the shoot together and Johnny was my surrogate voice – he literally took the words right out of my mouth.  It was hilarious!   On occasion I could muster up some words and when I didn’t sound like a horse I probably sounded like a mouse!  Good thing I type this blog and don’t record it.  :)  


On another note, it is with such great acclaim to tell you that I am being honored by the non-profit organization, City of Hope. As a female entrepreneur, mother and daughter, I feel that it is so important for us women to stick together, which is why I have worked so hard to make my brand both beautiful and meaningful to all women. Words cannot express how truly honored I am to receive this award from City of Hope’s East End Chapter. I spend a great deal of my day thinking about how to bring beauty into your lives. It’s a part of my DNA to support you with ALL the challenges you face and I have been blessed by you with the ability to affiliate my brand with several charitable organizations including the CEW Cancer and Careers program. $1 from the sale of each i-Care Eyeliner Duo is donated to the organization which is dedicated to changing the face of cancer in the workplace by providing resources and support for employees with cancer and their employers, healthcare providers, coworkers and caregivers. Since inception in 2010, we have contributed over $200,000 to this program.  Before this our renowned brow marker allowed us to contribute over $400K to Joan’s Legacy: The Joan Scarangello Foundation to Conquer Lung Cancer.

I am so honored and humbled to be able to give back in this way and consider myself to be one of the luckiest women in the world. I have all of you to thank for this. Without your support and dedicated passion, I wouldn’t be where I am today.   Thank you so much and I love each and every one of you.

Love always,

Laura

A Busy Bee
Posted by Laura on Apr 07,2011

Hello friends,

I’ve been quite a busy bee these past few weeks. I recently took some time to visit a few dear friends of mine in Miami that I haven’t seen in quite a while. It felt good being able to spend some quality time with them, especially since I am not able to do so as often as I would like.

 

 

With Spring already here, I was very excited to invite a few blogger friends of mine to my studio in NYC and share with them some newly launched items. Here are some photos from this wonderful event:



As many of you know, QVC recently held their 24 hour Beauty Day. Boy, did I have a great time. Not only did I get to bring to you some of your favorite items but I also had the chance to talk to some of you on air and on Facebook and Twitter as well. I hope many of you find my new Ethereal Spackle Skin Brightening Primer as wonderful as my other primers. It has the same benefits as my original Spackle Under Makeup Primer but is also infused with licorice root to help brighten your complexion. A great tip for you: If you apply my Ethereal Spackle Skin Brightening Primer at night, not only does it help lock in moisture but the licorice root extract helps lighten age spots! Give it a try and be sure to let me know what you think.


 

Speak to you soon.


Love,
Laura

Events Galore!
Posted by Laura on Mar 14,2011

Hi friends,

The past few weeks have been filled with much excitement. From the QVC Red Carpet Buzz to Disneyland in L.A. to a CEW-held event, and a Spark & Hustle event, time flies by so fast!

The Red Carpet event on the Q was great and I had a fun time as always. I took many photos and am so delighted that I am able to share them with you.


 

 

One of the best highlights from being in L.A. was going to Disneyland with my cousins who live L.A. and my son, Daniel. We were all able to enjoy in one another’s company and be a kid for a day. I must tell you, having children is such an amazing thing. Daniel keeps me centered. I am sure many of you know, as mothers, we will do anything for our children … even if that includes riding on Space Mountain: the scariest rollercoaster I’ve ever taken!



This Wednesday I went to a wonderful cosmetic industry event held by CEW (Cosmetic Executive Women). For those who may not be familiar with it, CEW is an organization that develops the leadership potential of our women through connections, networking and the sharing of knowledge. I ran into one of QVC’s beautiful hosts, Sandra Bennett, while attending.

 

 

Spark & Hustle” was an event that I not only attended but gave a speech at as well! It was so invigorating to see so many women connecting and networking. I was among great company: Liz Lange (Liz Lange Maternity), Samantha Ettus, Gretchen Rubin. I truly do enjoy when us women can learn from one another. We can move mountains as long as we have each other. It’s true what they say: it takes a village.



Catch up with you soon.

 

Love,

Laura

Thanks for Tuning in With Me!
Posted by Laura on Feb 24,2011

Hello friends,

 

Yesterday was such an incredible day. As many of you know, I was finally able to present my Vanilla Nudes Today’s Special Value on QVC. From showing you all of my tips and tricks to get the most out of this collection, to hearing your reactions on Facebook and from your call-ins, I can certainly say the day went by in a flash. You all definitely keep me going, especially on a day where I don’t get much rest. I hope you will find my Vanilla Nudes Collection to be everything you expected and more.

 

For those of you who may have missed it, or need a refresher on tips, please head over to QVC.com or stay tuned as I will be posting some videos taken exclusively at my studio in NYC on Facebook and YouTube.

 

Enjoy!

 

xoxo,

Laura

 

Tips for Valentines Day
Posted by Laura on Feb 08,2011

With Valentine’s Day on its way, you want to look like the best version of yourself! I have been receiving a lot of requests from my Geller Girls for some tips on how to make this day even more special.


- First, Get Flirty & Fabulous eyes using my three E’s philosophy of makeup application. Paying attention to your Eyebrows, Eyelashes, and Eyeliner will completely pull your look together for a polished, gorgeous finish. Try my Brow Marker, I Care Waterproof Eyeliner & top it all off with my topcoat for lashes, Lash Varnish.

- Be a blushing beauty!  Create an angelic, glowing, and radiant complexion by using feather-light formulas that let natural, sexy skin shine through. Try using my Air Whipped Blush for this, available in 2 sensuous shades.   It seamlessly erases flaws while imparting a light flush of color. For a bolder look, Sculpt your cheekbones with a bright shade of Blush n Brighten such as Tropic Hues to add illusion of height and shape. Here’s the trick: Purse your lips (as though you were making a fish face or my QVC model face) and feel for your bones. Apply your blush to your cheekbone and sweep what is left on the brush lightly over your lids to achieve balance and harmony with your skin and eyes.  

- What’s Valentine’s Day without a sexy pout? If going bold with a red lip isn’t your thing, how about a luscious, pink or plum lipgloss ?  Try my Light Beams Lip Gloss in Star Plum. It’s a fabulous and less dramatic alternative.

- Lastly, Show some Skin!  Glowing, healthy skin is so in. That’s why I recommend my Baked Body Frosting. Apply Honey Glow wet or dry, over your face, neck, décolleté, arms & legs for a just-came-home-from-vacation look! Or for a more sweet & subtle shimmer, try Sugar Glow to look like you’ve been dipped in finely crushed pearls.

I hope you will all find these tips to be helpful. Remember, whether you are sharing your Valentine’s Day with that special someone or hanging out with your single gal pals, treat yourself to looking & feeling beautiful inside & out! Please let me know what you think on my Facebook Page

Love,
Laura

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